Go beyond the standard of NDC with Sabre
NDC is a key component of our strategic vision to create a new marketplace for personalized travel. Our position as both an aggregator and an airline IT provider allows us to deliver retailing solutions across the end-to-end customer journey, from offer creation all the way to fulfillment. Whether you define scalability in terms of thousands, millions or billions, our capabilities and points of sale–from Offer Order APIs to Sabre Red 360 and GetThere–ensure a consistent distribution experience, regardless of channel.
NDC for Airlines
Optimize your pricing and product differentiation strategies, increase speed to market and ensure the right product is offered to the right customer at the right time.
NDC for Travel Retailers
Whether you’re a leisure agency, TMC, OTA or OBT, deliver high-value, personalized offers through innovative merchandising capabilities.
NDC for Corporations
Maximize the value of your travel program, manage complexity and ensure cost efficiency while meeting your traveler’s experience expectations.
Explore Beyond NDC
Catch up on the latest news and insights
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May 19, 2022
Booking classes and fare filing—will those evolve too?
As you’ve probably gathered by now, IATA’s vision for a future based on an Offer and Order model is coming—and we’re all in. We’ve previously outlined that this future model will bring about a streamlining of…
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April 27, 2022
What’s the future of the PSS?
While there has been much talk and debate since IATA published their vision of a world of Offers and Orders, the Passenger Service System (PSS) is a critical piece of the airline ecosystem that will not…
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April 13, 2022
Why should airlines care about Offers and Orders?
In part one of our new series, we examined how transitioning to an Offer and Order model would greatly enhance the traveler experience by addressing key pain points. Now, we turn our attention to airlines, exploring…
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March 31, 2022
What does ‘Beyond NDC’ mean?
In 2018, when we formalized our NDC program, we named it ‘Beyond NDC.’ But how can you go beyond NDC when we haven’t even arrived yet? Our program is about more than just checking boxes on…
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March 24, 2022
The Future of Travel Retailing: Elevating the Passenger Experience
Sabre is forging ahead in its ambition to modernize travel industry standards and accelerate retailing transformation, standing shoulder-to-shoulder with IATA in a shared vision for the future. Over the coming weeks, we will lead you step-by-step…
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February 28, 2022
What’s in store for NDC in 2022
Going Beyond NDC in 2022: Completing the Foundation for Offer and Order-based Retailing Since its inception, we’ve viewed our NDC program as a technical means to a more personalized retailing end. We named our program “Beyond…
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February 16, 2022
Unlocking innovation with NDC
Creating a more robust marketplace for personalized travel requires innovation across the three domains of retailing, distribution and fulfillment. Part of that innovation involves leaning into a technical and operational model based on Offers and Orders….
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February 2, 2022
Get NDC ready: strategies for jump-starting your journey
2021 was a big year for NDC, from content launches to new capabilities. So how can we keep up the momentum in 2022? In our December 2021 webinar–NDC is NOW–Rolando Philps, Senior Director of NDC Product…