Sabre Labs

Sabre Labs is a travel and technology innovation lab exploring capabilities that will impact travel over the next decade. Through research, prototypes, and communication, Sabre Labs strives to make the future real for our businesses and customers. Sabre Labs began in 1996 as the world’s first travel focused innovation lab. While the objectives of the team have evolved over the years, the original intent of Sabre Labs was to be a new product incubator for Sabre. Many products and solutions available today originated with Labs, including: TripCase, Location Locator, Sabre Web Services, Intellisell, and Availability Proxy.

Labs Insights

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Innovation Hub

Experience the next wave of innovation to power the travel industry, before it even hits production. The Sabre innovation hub displays some of the latest concepts in travel technology from Sabre. You can influence future development by participating with your comments and suggestions, or just peek in to see the new ideas we are testing.

  • Blockchain Interline

    Blockchain the Technology Basically, Blockchain is a transaction based ledger system where the transactions are recorded and replicated in real time across a network via a consensus mechanism, thus forming a sequence of time-stamped blocks we...

  • Sabre Red 360

    Sabre Red 360 is the travel consultant access point to the industry-leading content in the Sabre platform. Different by design, Sabre Red 360 is built on APIs built in-house and by our partners to seamlessly integrate a...

  • Reddie Chatbot

    Since 2017, Sabre and Microsoft have been working on an A.I.-powered chatbot that explores how artificial intelligence can help travel agencies better serve travelers by fulfilling their most common service and support requests with smart technology....

  • Airline Offer Management

    Airline ancillary revenue continues to grow strongly (in fact reaching about USD $80 billion worldwide in 2017).  To further improve on this fast-paced growth in ancillary sales, airlines are becoming more interested in a data-driven, science-based...

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Research & Reports

The Sabre Labs team researches and experiments with emerging capabilities to better understand the impact they will have on the travel industry. Read through some of our past reports where we share our findings; there’s much more tinkering in the works!

  • March 30, 2018

    Emerging Technology in Travel 2018

    Sabre Labs is excited to share our Emerging Technology in Travel Report. It distills our last year of research and exploration to three themes—automation, authenticity and blockchain—to help businesses make strategic decisions for 2018 and beyond. In addition to the full report, we’ve prepared separate executive summaries for airlines, hotels and agencies.

  • June 27, 2017

    Radar Report

    The Radar Report by Sabre Labs is a quick look at nine tech trends shaping the travel landscape. The Radar outlines the technologies themselves, what's happening, and the impact on the travel industry.

  • May 4, 2016

    How wearables & smartwatches are transforming travel

    Sabre Labs is excited to share our first Emerging Technology in Travel Report. It distills our last year of research and exploration to help businesses make strategic decisions for 2017 and beyond. In the report, we offer more than 40 specific takeaways for agencies, airlines, hoteliers, and travelers.


We love sharing our findings and bringing our projects on the road! If you’re interested in us speaking at an event, please reach out at We look forward to discussing with you ways new technologies can be used to improve how we enable people to move through and experience the world.

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