Industry leading articles, announcements, research and expert insights on the cutting edge trends and innovations shaping the future of travel. Have a question? Reach out to our media team.
News & Insights
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Press Release
May 23, 2023
Direct Travel recommits to innovative multi-year agreement with Sabre
SOUTHLAKE, Texas – May 23, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider powering the global travel industry, today announced a new multi-year agreement with Direct Travel. Direct Travel is a long-standing...
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Press Release
May 17, 2023
SKY Airline expands Sabre distribution agreement and adopts SabreSonic passenger service system
Under this agreement, the airline will strengthen the distribution of its flight inventory through Sabre’s global network of travel buyers and the millions of customers they serve SKY will migrate to the Sabre PSS, which will...
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Press Release
May 11, 2023
South East Travel signs strategic, long-term technology agreement with Sabre to drive operational efficiency and support business expansion
SOUTHLAKE, Texas – May 11, 2023 – Sabre Corporation (NASDAQ: SABR),a leading software and technology provider that powers the global travel industry, today announced a long-term technology renewal with one of Taiwan’s biggest travel agencies. The agreement means that South...
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Article
May 11, 2023
Five AI/ML use cases that help airlines drive revenue – Part 3
By Richard Ratliff, Executive Scientist at Sabre Labs, and Sergey Shebalov, VP and Head of Research at Sabre Labs In Part 1 of this three-part series looking at advanced Artificial Intelligence (AI) and Machine Learning (ML)...
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Article
May 10, 2023
Five AI/ML use cases that help airlines drive revenue – Part 2
By Richard Ratliff, Executive Scientist at Sabre Labs, and Sergey Shebalov, VP and Head of Research at Sabre Labs In Part 1 of this three-part series looking at advanced AI/ML applications for airlines, we explored the...
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Article
May 9, 2023
Five AI/ML use cases that help airlines drive revenue – Part 1
By Richard Ratliff, Executive Scientist at Sabre Labs, and Sergey Shebalov, VP and Head of Research at Sabre Labs The use of advanced AI/ML (artificial intelligence/machine learning) technology has a rich and growing history in the...
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Press Release
May 1, 2023
Sabre appoints Ann J. Bruder as its Chief Legal Officer
SOUTHLAKE, Texas – May 1, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider to the global travel industry, today announced that Ann J. Bruder has joined the company as its Executive Vice...
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Press Release
April 27, 2023
Air India and Sabre re-establish valued relationship with new distribution agreement and advanced network planning consulting to support the carrier’s transformative ambitions
SOUTHLAKE, Texas and NEW DELHI – April 27, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, and Air India, one of India’s leading airlines and a Star Alliance...
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Article
April 21, 2023
Three ways airlines can offer more value, more choice and generate more revenue – Part 3
Part two of this three-part blog series looked at how the ability to experiment with offers, using Sabre’s travel retail solutions, plays a key role in meeting traveler demands for affordability, speed, and quality. In the...
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Article
April 20, 2023
Navigating how we talk about sustainability
Tess Longfield, Global Communications – ESG Ahead of Earth Day on April 22, people and companies come together to advance sustainability and climate action. This year’s theme is “Invest in our Planet,” something that is particularly...
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Article
April 20, 2023
Three ways airlines can offer more value, more choice and generate more revenue – Part 2
In the first installment in this blog series, Sabre’s Bhaskara Guntreddy explored how innovation, experimentation and partnership underpins the path to growth. In part two, Bhaskara explores how offering greater choice, and the ability to experiment...
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Press Release
April 20, 2023
DSL Travel renews and expands long-term relationship with Sabre to support aggressive expansion plans
SINGAPORE and Jakarta, INDONESIA, – April 20, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a long-term renewal, and expanded agreement, with one of Indonesia’s...
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Article
April 19, 2023
Three ways airlines can offer more value, more choice and generate more revenue – Part 1
To bring more compelling, personalized content to travelers, airlines need technology that can adapt to changing market dynamics. At Sabre, we believe this future is powered by a shift to offer and orders that gives airlines...