Industry leading articles, announcements, research and expert insights on the cutting edge trends and innovations shaping the future of travel. Have a question? Reach out to our media team.
News & Insights
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Article
May 19, 2022
Booking classes and fare filing—will those evolve too?
As you’ve probably gathered by now, IATA’s vision for a future based on an Offer and Order model is coming—and we’re all in. We’ve previously outlined that this future model will bring about a streamlining of...
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Press Release
May 19, 2022
Viva Aerobus joins Sabre’s global distribution system to help accelerate growth and propel increased agency sales
SOUTHLAKE, Texas – May 19, 2022 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new distribution agreement with Viva Aerobus, Mexico´s ultra-low-cost carrier, which will help...
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Press Release
May 17, 2022
Sabre prioritizes employee wellbeing with series of new initiatives
SOUTHLAKE, Texas – May 17, 2022 – Sabre Corporation (NASDAQ: SABR), the leading software and technology company that powers the global travel industry, has launched a transformed employee wellbeing experience, aimed at fostering a supportive environment...
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Press Release
May 16, 2022
Smart approach to travel retailing puts Sabre on IATA’s Airline Retailing Maturity index
SOUTHLAKE, Texas, May 16, 2022 /PRNewswire/ — Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, has been recognized as a system provider for both airlines and travel sellers in the International Air Transport...
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Article
May 12, 2022
Sabre Team Members Come Together for Annual Global Giving Campaign
Sabre’s Give Together tradition of driving social and environmental change continues with the latest Give Together Global Giving Campaign. Once again, team members around the world came together in creative and engaging ways to support charities...
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Press Release
May 9, 2022
Sabre advances hotel retailing with acquisition of Nuvola
SOUTHLAKE, Texas – May 9 , 2022 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider powering the global travel industry, today announced its acquisition of Nuvola, a prominent provider of hotel service optimization...
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Article
May 5, 2022
Mapping Travels New Normal: Sabre Survey Reveals Summer 2022 Travel Trends
Vacation season is just around the corner. To glean insight into the travel industry recovery landscape as the busiest travel season of the year approaches, Sabre recently conducted both quantitative and qualitative surveys with airlines and...
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Press Release
May 5, 2022
The rise of connected trips, blurred lines between leisure and business travel, and an accelerated pace of change – survey results indicate how travel is different post-recovery
Two-thirds of travel leaders participating in the survey indicated that they believe travel will fully return to pre-pandemic levels by the end of 2024, with one third indicating in the survey that they believe this will...
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Article
May 3, 2022
Does loyalty always have to come at a cost?
Data and automation are the perfect bundle for both passenger and LCC
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Article
May 3, 2022
Embracing personal wellness
Sabre has transformed its approach to employee wellness, investing in a host of new resources to enhance the team member experience. To drive this, the Company has created the Sabre Wellbeing Advocate Network (SWAN), a council of a dozen...
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Article
April 27, 2022
What’s the future of the PSS?
While there has been much talk and debate since IATA published their vision of a world of Offers and Orders, the Passenger Service System (PSS) is a critical piece of the airline ecosystem that will not...
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Press Release
April 26, 2022
Virgin Australia selects Sabre’s Revenue Optimizer to modernize its retailing strategy amid dynamic market conditions
SOUTHLAKE, TEXAS, SINGAPORE and BRISBANE – April 26, 2022 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced that Virgin Australia is migrating to Sabre’s Revenue Optimizer solution...
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Article
April 13, 2022
Why should airlines care about Offers and Orders?
In part one of our new series, we examined how transitioning to an Offer and Order model would greatly enhance the traveler experience by addressing key pain points. Now, we turn our attention to airlines, exploring...
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Press Release
April 11, 2022
Luxury travel platform Bear Luxe Japan inks new deal with Sabre to increase geographic reach for member hotels while creating elevated experiences for travelers
SOUTHLAKE, Texas, SINGAPORE and TOKYO – April 11, 2022 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new agreement with Japan-specific luxury travel platform and...
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Press Release
April 5, 2022
Sabre partners with eRoam to provide leisure segment solution to support agencies through recovery
SOUTHLAKE, Texas and LONDON, United Kingdom, April 5, 2022 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, has partnered with B2B leisure sales platform, eRoam Travel Technology, to...
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Article
March 31, 2022
What does ‘Beyond NDC’ mean?
In 2018, when we formalized our NDC program, we named it ‘Beyond NDC.’ But how can you go beyond NDC when we haven’t even arrived yet? Our program is about more than just checking boxes on...