Customer Data Hub includes a GUI that allows analysts to view profiles that have been created and merge potential duplicates to maintain consistency and data integrity. It helps airlines create and maintain a holistic record of each customer, regardless of loyalty membership or booking channel. This makes airlines more profitable and customer friendly by helping them identify customers more granularly and implement experiential treatments tailored to what they know about each customer.
Life of the flight
Customer Data Hub is beneficial in the areas of day of operations, recovery and performance analysis.
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