Sabre Travel AI ™ the next-generation technology created for the travel industry
Unlock more revenue opportunities with AI-driven technology that learns continuously from consumer behavior, helping travel businesses redefine their retailing and customer strategies.
Together, we make travel happen
We are a software and technology company that powers the global travel industry. With decades of revolutionary firsts, our team of experts drive innovation and ingenuity in the industry. Learn more about how we help customers operate more efficiently, drive revenue and offer personalized traveler experiences with next-generation technology solutions.
From the Insights blog
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March 15, 2021
Looking beyond the crisis towards a new era of personalized travel
In an interview at ITB Berlin 2021, Sabre CEO Sean Menke outlined how he set up Sabre to enable change beyond the pandemic.
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March 3, 2021
The path toward transformation in travel
At the end of 2020, we introduced Sabre Travel AI ™–an industry-first Artificial Intelligence (AI)-driven technology platform created as part of a 10-year strategic innovation partnership with Google. Throughout 2021, we will explore the integration of...
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February 8, 2021
Sabre Developer Partner Network is Live
The advancement of technology over the years has allowed the travel agency business to evolve in order to find new ways to stand out amidst competition. Here at Sabre, we pioneer innovative opportunities to break down...
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January 21, 2021
Getting Smart Just Got Personal
Airlines are, more than ever, focused on capturing revenue in a highly-competitive marketplace – offering ancillary “add-ons” like extra legroom seats, additional baggage allowance and trip insurance. A year into the global Covid-19 crisis, this incremental...
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December 9, 2020
Expert Q&A: Comparison shopping made easy with the new airline storefront
Air shopping has become increasingly complex, with many airlines using branded fares and air extras to differentiate their products and increase traveler value. As a result, travel buyers need a solution that enables like-for-like comparison across...
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October 7, 2020
Offer Management – Optimizing Airline Ancillary Bundles Based on Customer Preferences Part 3 of 3: Experimentation Engines
This article is the final of a three-part series on optimizing airline ancillary bundles based on customer preferences. In Part 1, we discussed data collection and customer segmentation methods. In Part 2, we met traveler Caroline...
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October 5, 2020
Partner Perspective Interview: Andrea Bertoli of lastminute.com
The following Partner Perspective interview is part of a series of virtual discussions hosted by Sabre’s Emma Wilson, VP Marketing, on the topic of Distribution Dynamics. Together with industry leaders and valued partners across airlines, agencies,...
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September 8, 2020
Partner Perspective Interview: Jeff Lobl of Delta Air Lines
The following Partner Perspective interview is part of a series of virtual discussions hosted by Sabre’s Emma Wilson, VP Marketing, on the topic of Distribution Dynamics. Together with industry leaders and valued partners across airlines, agencies,...
Press Releases
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May 3, 2021
Delta Air Lines and Sabre Sign Transformative Agreement to Drive Value Creation
ATLANTA and SOUTHLAKE, Texas – May 3, 2021 – Today, Delta Air Lines and Sabre announced a transformative global distribution agreement that will evolve their long-standing partnership and drive change in the travel industry through commercial...
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April 27, 2021
Barceló Hotel Group drives enhanced customer experience with Sabre
MADRID, Spain and SOUTHLAKE, Texas – April 27, 2021 – Barceló Hotel Group, a leading company in the Spanish tourism market and one of the largest worldwide, has expanded its partnership with Sabre Hospitality Solutions and its...
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April 22, 2021
Radixx Announces Security Incident Impacting Radixx Res™
SOUTHLAKE, Texas – Apr. 22, 2021 –Radixx, a subsidiary of Sabre Corporation (NASDAQ: SABR), that serves the low-cost airline carrier segment, today announced that Radixx Res™ has experienced an event impacting its Radixx reservation system. The...
