Sabre Travel AI ™ the next-generation technology created for the travel industry
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Together, we make travel happen
We are a software and technology company that powers the global travel industry. With decades of revolutionary firsts, our team of experts drive innovation and ingenuity in the industry. Learn more about how we help customers operate more efficiently, drive revenue and offer personalized traveler experiences with next-generation technology solutions.
From the Insights blog
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July 26, 2021
Booking Southwest content in Sabre just got easier
Today marks a huge milestone for both Sabre and Southwest Airlines. As of July 26, 2021, Sabre-connected agencies and travel buyers can enjoy enhanced connectivity when booking Southwest content in the Sabre GDS! This new distribution...
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July 19, 2021
Part 2: How technology powers personalization to meet travelers’ needs
As outlined in our last post, we are operating in a highly digitalized world with rapidly evolving consumer expectations. This has only become more pronounced over the past year. Travelers demand choice and are looking for...
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July 19, 2021
Graduate Students Enhance Flight Paths with New Perspectives
Over the last six years, Sabre has engaged in research with graduate students at The University of Texas at Austin. This mutually beneficial partnership allows our team to get additional perspectives on current industry challenges, while...
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June 30, 2021
Flipping the industry trend: Southwest Airlines’ shift to indirect distribution
Southwest Airlines has been our partner for 26 years, so we’ve seen up-close how the airline has grown and transformed over the years. Kevin Crissey, VP Investor Relations for Sabre, recently sat down for a virtual...
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June 13, 2021
How agencies can drive value through technology: Part 1
While the pandemic has created unprecedented challenges for the global travel industry, it has also provided the opportunity to innovate, realign and come out stronger on the other side. In the current market, agencies are finding...
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June 11, 2021
Coming Together for Colleagues and Communities
One of the many things that makes Sabre special is our rich history of volunteerism and charitable giving. We reached a noteworthy milestone this past May, celebrating 20+ years of team members coming together to support...
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March 15, 2021
Looking beyond the crisis towards a new era of personalized travel
In an interview at ITB Berlin 2021, Sabre CEO Sean Menke outlined how he set up Sabre to enable change beyond the pandemic.
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March 3, 2021
The path toward transformation in travel
At the end of 2020, we introduced Sabre Travel AI ™–an industry-first Artificial Intelligence (AI)-driven technology platform created as part of a 10-year strategic innovation partnership with Google. Throughout 2021, we will explore the integration of...
Press Releases
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July 29, 2021
Alaska Airlines expands technology partnership with Sabre to drive profitability and accelerate growth
SOUTHLAKE, Texas – July 29, 2021 – Sabre Corporation (NASDAQ: SABR), the leading software and technology provider that powers the global travel industry, today announced the renewal and expansion of its SabreSonic passenger service system (PSS) agreement with...
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July 26, 2021
Southwest Airlines joins Sabre providing industry-standard level of access to carrier’s low fares and network as it welcomes business travelers back to the sky
DALLAS—July 26, 2021—Southwest Airlines Co. (NYSE: LUV) (“Company”) today began offering flights for sale within Sabre global distribution system (GDS), the leading corporate booking channel in the US. With a rollout of the partnership now complete,...
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July 22, 2021
Ascott launches discoverasr.com with over 60 TAUZIA properties available for booking through Sabre’s SynXis Central Reservations
SINGAPORE – July 22, 2021 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, has worked with The Ascott Limited (Ascott) to onboard more than 10,000 units across...
