Retailing & Merchandising

  • Article

    May 1, 2013

    Travelocity debuts new weekly orgininal web series

    “Let’s Roam” Travelocity has unveiled its original weekly web series titled “Let’s Roam,” hosted by Senior Editor, Courtney Scott. From hidden cultural gems and must-try food finds, to spectacular scenery and encounters with locals, “Let’s Roam”...

  • Article

    May 7, 2013

    Sabre’s Custom Offers means personalized travel shopping

    Sabre today announced the launch of Custom Offers for hotels, which creates personalized offers based on individual traveler and shopping information. Hoteliers have the ability to create an endless number of unique, personalized offers such as special rates, room...

  • Article

    May 13, 2013

    Learn how Custom Offers moves travel forward

    Sabre’s Shelly Terry explains to Travel Weekly the benefits to airlines and travelers from the newest merchandising capability, Custom Offers. Check out more here:

  • Article

    May 23, 2013

    JetBlue: Airlines shouldn’t compete over ‘nicest prison cell’

    Intersting perspective from JetBlue on marketing their customer experience and how they approach managing ancilaries. Read more in Skift.

  • Article

    June 27, 2013

    Should travel agents be compensated for selling airline ancillaries?

    The high value and big impact on revenue of airline ancillary products continues to be a key driver for global carriers and now, more than ever, many global airlines are embracing the value travel agents and...

  • Article

    April 15, 2014

    Trend Tuesday: When advertisers “Hijack”

    On the Monday following the Super Bowl every year, a lot of attention turns to the television commercials aired during the big game.  While highlights of the game are still being replayed on ESPN and others’...

  • Article

    March 3, 2015

    Focus is on personalisation as Sabre reinvents travel at TTE

    Personalisation has been the buzzword in travel for a while now.  As consumers, we are expecting a superior and more tailored service from our airlines and hotels.  And it is technology that will help us get...

  • Article

    May 26, 2015

    Sabre France to host #TravelTechParis

    On May 27, Sabre France, in conjunction with French media Travel on Move (TOM) will host a thought-provoking evening at NUMA – #TravelTechParis. The event will include several influencers from both the travel and technology industry...

  • Article

    June 22, 2015

    Hoteliers are the new retailers

    Your guests want it all. Right here, right now. Modern hoteliers often search for hotel retailing strategies and trends, only finding resources that apply to spas, salons or gift shops—but this only scratches the surface of...

  • Article

    June 30, 2015

    Is your hotel’s website game up to par?

    Drawing potential shoppers to your website, keeping them engaged on your booking engine, and moving them towards a purchase sounds simple. But as we all know, that’s not always the case. Shoppers are usually going back...

  • Article

    September 4, 2015

    How long do hotels have the attention of online shoppers?

    8 seconds. That’s the average length of an adult’s attention span when consuming online information. We’ve grown accustomed to finding relevant information quickly by scanning images and looking for keywords. This has created a society that...

  • Article

    September 16, 2015

    Replays available: The future of customer-centric airline retailing

    How do airlines convert large amounts of unstructured data sets into personalized solutions for travelers? We teamed up with industry experts from Virgin America, Virgin Australia, Kulula, The Economist and others to discuss this exact topic and...