• Press Release

    February 4, 2016

    Sabre and American Airlines cross technology milestone with launch of new merchandising capability

    Sabre first to deploy NDC-based technology solution to sell American Airlines premium Preferred and Main Cabin Extra Seats to travel agents   FT WORTH AND SOUTHLAKE, Texas – Feb. 4, 2016 – American Airlines and Sabre...

  • Press Release

    October 8, 2015

    Sabre signs distribution and merchandising agreement with Virgin Australia

    Australian airline to gain insights, and market and sell fares and ancillaries through the Sabre GDS SOUTHLAKE, Texas – Oct. 8, 2015 – Sabre Corporation (NASDAQ: SABR), the leading technology provider to the global travel industry, today announced...

  • Press Release

    June 29, 2015

    Sabre delivers enhanced merchandising capabilities to airlines

    Sabre Branded Fares utilizes industry technology standards to help airlines more rapidly and broadly deploy new products into the travel agency channel SOUTHLAKE, Texas – June 29, 2015 – Sabre Corporation (NASDAQ: SABR) has introduced an...

  • Press Release

    May 20, 2014


    HONG KONG, CHINA, May 20, 2014 – Leading global hospitality management chain Swiss-Belhotel International has teamed with Sabre Hospitality Solutions to deliver an advanced desktop and mobile online booking engine. Sabre, a top provider of hospitality...

  • Press Release

    April 30, 2014

    Sabre now selling Etihad pre-reserved seats, pre-paid bags

    Sabre travel marketplace provides seamless, efficient booking of airline’s ancillaries  SOUTHLAKE, TEXAS, April 30, 2014 – Sabre Corporation (NASDAQ:SABR, “Sabre”), a global technology provider to the travel and tourism industry, is now selling Etihad’s Extra Legroom...

  • Press Release

    April 16, 2014

    Virgin Australia launches Extra Legroom seats, pre-paid bags in Sabre

    Sabre travel marketplace provides seamless, efficient shopping and booking of airline’s ancillaries SOUTHLAKE, TEXAS, April 16, 2014 – Sabre, a global technology company serving the travel industry, is now selling Virgin Australia’s Extra Legroom Seats, pre-paid...

  • Press Release

    November 19, 2013

    Sabre and Avis Budget Group enhance booking capability for travel agents

    Ancillary Product Confirmation Now Available via Sabre “Car Extras”  SOUTHLAKE, Texas and PARSIPPANY, N.J., Nov. 19, 2013 — Sabre, a global technology company, and Avis Budget Group, Inc. (NASDAQ: CAR) have teamed up to provide Avis...

  • Press Release

    October 7, 2013

    easyJet partners with Sabre to drive ancillary sales strategy

    Low-fare search shopping, fares & bags, allocated seating London, UK – Oct. 7, 2013 Sabre Travel Network, a global technology company, and easyJet, the UK’s largest airline and operator of Europe’s largest air transport network, have...

  • Press Release

    May 22, 2013

    Sabre and United Airlines sign new distribution and merchandising agreement

    SOUTHLAKE, Texas, May 22, 2013 –Global travel technology company Sabre announced today it has signed a new, long-term, full content agreement with United Airlines. Sabre and the airline plan to work together to make United’s material...

  • Press Release

    May 7, 2013

    Sabre Custom Offers delivers personalized travel shopping

    Next phase of Sabre merchandising includes dynamic personalization for hoteliers, airlines SOUTHLAKE, Texas, May 7, 2013 – Hotels selling through Sabre are now merchandising in new ways by creating personalized offers based on individual traveler and...