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Article
February 5, 2018
The personal touch: How OTAs are using insights to inspire customers to buy more
How can online travel agencies (OTAs) encourage customers to book more than the basic fare? It’s all about the personal experience. The way people search for travel has changed dramatically over the last 10+ years....
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Article
February 2, 2018
From Low Fares to YES Fares – why travelers expect more than just the lowest fares
Cost is still a main consideration for any traveler. But as consumer behavior changes, and people expect more from their travel, it’s no longer enough to simply offer the lowest fare. More than just low...
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Article
January 23, 2018
Cost is still king for travelers – but how you deliver the lowest fare is key
Travelers are becoming more demanding. They want personalized travel experiences. They want convenience and the ability to book quick and simply. And they want to know they’re getting the best options available. It’s no surprise...
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Article
January 26, 2017
Increase your revenues AND boost customer satisfaction? Yes, you can!
Revenue management used to be easy for travel providers. Airlines used yield management software to fill as many seats as possible at the highest possible price for each. Hotels did the same with rooms. But, as...
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Article
August 4, 2016
4 clever ways airlines use creativity to earn valuable loyalty
Loyalty has long been a pillar of the airline business. Pioneered decades ago by American Airlines, the basic premise was that travelers earn rewards for each mile flown. These points could then be used for future...
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Article
July 26, 2016
What would your airline be like if it had perfect customer memory?
Learning from others Creating customer-centric digital experiences isn’t something the airline industry is known for. In fact, a Sabre UK study found that only eight percent of people associate the airline industry with having personalized service....
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Article
July 7, 2016
Creating travel experiences, not itineraries, with the New Sabre Red Workspace
The newly announced Sabre Red Workspace, which was introduced at the TTX-Miami event, looks to be a game changer in the travel industry. When Wade Jones, SVP of marketing at Sabre, made the announcement, TTX attendees...
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Article
June 29, 2016
Transforming the travel booking experience through data-driven insights from the new Sabre Red Workspace
As Executive Vice President, Sean Menke leads the global Sabre Travel Network team. We’ve made many significant investments in our travel marketplace to focus on the evolving needs of suppliers and agencies, and bringing data into...
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Article
June 8, 2016
The value of low fare search to corporate travel consultants
The right fare search can have a tremendous impact on the life of a corporate travel consultant. For example, low fares must be in compliance with company policies for the travel management company (TMC) and the...
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Article
May 3, 2016
Do you know the four criteria of true traveler-facing innovations?
When it comes to technology, travelers are beset with options. There’s an app for everything and no shortage of devices to run those apps. Then there is the technology that runs in the background, the solutions...
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Article
March 31, 2016
Travel hacker? Status chaser? New airfare search app uses cost of miles earned as search criteria
Travel inspiration is often a mixed bag. It’s not always simple and straightforward to explore potential trips without a fixed destination or specific date. Thankfully, Big Data is coming into the fold, powering new interfaces that...
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Article
March 1, 2016
#EducatingPiers: Four common travel myths busted
The UK travel industry was understandably riled after watching Piers Morgan’s rather ill-informed interview on Good Morning Britain with Association of British Travel Agents spokesman Sean Tipton. Irked by the perceived “price hiking” of travel during school...