easyJet partners with Sabre to drive ancillary sales strategy

Low-fare search shopping, fares & bags, allocated seating

London, UK – Oct. 7, 2013 Sabre Travel Network, a global technology company, and easyJet, the UK’s largest airline and operator of Europe’s largest air transport network, have partnered to advance the airline’s merchandising strategy through the Sabre travel marketplace.

From today, Sabre-connected travel agents can now select and pay for specific seats at the same time as they make a flight booking for their customers. This means agents no longer have to visit the easyJet website to select a seat after the fare has been bought in Sabre. Furthermore, in addition to scheduled fares and availability, agents can now also shop and book easyJet fares when performing low-fare searches for the cheapest possible itineraries. Sabre’s low-fare search allows agents to find the cheapest fares across a broad range of dates, giving travelers more options and choices. They will also be able to shop fares and bags together in a single request. Harald Eisenaecher, senior vice president for Sabre EMEA, said: “These latest enhancements are great news for all agencies connected to the Sabre travel marketplace. Online and traditional agencies, and the corporations and travelers they serve, will reap the benefits of being able to shop easyJet’s fares and bags in one request. “The ability to shop, book and pay for seats at the point of sale is also a huge step forward. It will save agents time, make agencies more efficient, and mean travelers receive even better levels of service. “We recognize how important the agency channel is for easyJet, and by providing these new options in our marketplace we remain focused on helping it reach its targets.” Andrew Hodges, easyJet’s director of sales, distribution & business, said: “Over the last few years one of easyJet’s primary goals has been to grow its share of the managed corporate travel sector. By developing our relationship with Sabre we are taking another important step towards fulfilling that ambition. “easyJet’s core objective is to make travel easy and affordable for all travelers, and we know that corporations and travel management companies (TMCs) will derive excellent value by being able to book our fares and ancillaries through Sabre’s travel marketplace.” easyJet is one of numerous airlines to partner with Sabre to drive their merchandising efforts through the Sabre travel marketplace.