Elevating Airline Revenue Management

Sabre Air Price IQ™, a revolutionary pricing tool, is set to transform the airline industry by embracing the dynamic world of continuous pricing. With this sophisticated AI-driven platform, airlines can bid farewell to traditional static pricing and embrace a more granular, customer-centric approach. Real-Time Market Intelligence At its core, Air Price IQ empowers airlines to optimize their pricing strategies based on real-time market intelligence. This means understanding not only the competition’s offerings but also the airline’s own product capabilities and brand preferences. Armed with this intelligence, airlines can cater to different passenger segments and capitalize on untapped revenue opportunities. Let’s delve into the inner workings of Air Price IQ. This robust platform leverages Sabre Travel AI™, built in partnership with Google Cloud, to comprehend market context, schedule information, trip purpose segmentation, and even revenue management controls. By integrating these data points, Air Price IQ dynamically formulates an optimal offer that boosts revenue, increases conversion rates and enhances traveler experience. Travelers have access to customized and personalized offers and airlines can generate new revenue opportunities. Imagine you have a static fare of $100 and $150 for a flight. With traditional pricing, you miss out on potential revenue from passengers willing to pay $120, $130, or $140 for the same journey. Air Price IQ changes the game by offering more granular price points, thereby capturing demand from various passenger segments. Sabre’s innovative Air Price IQ is a key driver in our move from static pricing to dynamically created personalized offers.Jiří Marek, CEO, Air Serbia Seamless Integration and Agility for Diverse Business Needs One of the unique features that sets Air Price IQ apart is its seamless integration with Sabre’s technology stack, including shopping, ticketing, exchanges, and even servicing. Unlike other dynamic pricing solutions, Air Price IQ ensures a smooth and efficient end-to-end flow for airlines. This means not only optimizing prices but also supporting revenue accounting and reconciling processes, ensuring a hassle-free experience for both airlines and travelers. Furthermore, Air Price IQ’s agility shines through as it adapts to various airline business needs. Whether an airline operates from a single airport or multiple airports within a city, Air Price IQ seamlessly consolidates shopping data across the airports to deliver optimal pricing recommendations. It doesn’t stop there; for airlines with seasonal flights or less frequent routes, Air Price IQ intelligently considers market context across different travel dates to achieve optimal pricing. Real-Time Analysis Marketplace data and traveler context combined with ML models to optimize price recommendations. Continuous Pricing Increased pricing flexibility enables airlines to optimize revenue opportunities across all channels, including NDC. Seamless Servicing An effortless, end-to-end workflow delivers seamless servicing, flight rebooking, and ticket exchange for travelers. Cloud Scalability Scale to support current and future shopping volumes with minimal impact on latency. But that’s not all—Air Price IQ is continually evolving to cater to the unique needs of airlines worldwide. We take great pride in our partnerships with airlines like Air Serbia. By working closely with our partners, we understand their business needs, prioritize sought-after features, and ensure that Air Price IQ aligns perfectly with their requirements and provides opportunities for revenue uplift. Our airline customers have seen up to 3% revenue uplift* in airfare revenue opportunities created by Air Price IQ *Results are based on production implementation of partner airline customersand vary, depending on price sensitivity in the market. The Future Looking ahead, Air Price IQ has been built with the future world of offers and orders in mind, empowering airlines to leverage the platform’s intelligence and boost their revenue. Air Price IQ is not just a pricing tool—it’s a game-changing, revenue-optimizing powerhouse backed by Google Cloud’s AI and ML capabilities. Its ability to understand market context, customer preferences, and revenue management controls places it at the forefront of airline revenue management solutions. If you want to optimize your pricing strategies based on real-time market intelligence and maximize airfare revenue – then I encourage you to look no further than Air Price IQ. Maximize revenue Goutham Komirishetty is the Product Manager for Air Price IQ at Sabre. He’s an industry veteran with more than a decade of expertise in airline revenue management, e-commerce, and offer management. Read more about Retail Intelligence: Products Sabre Upgrade IQ™ Provide travelers the opportunity to bid for an upgrade at any pre-travel stage to generate incremental upgrade revenue. Read more Products Sabre Air Price IQ™ Increase pricing agility and precision with dynamic pricing of airfare based on traveler and marketplace context. Read more Products Sabre Ancillary IQ™ Optimize ancillary offers and provide more traveler choice with dynamic pricing of individual and bundled ancillaries. Read more Article Technology June 6, 2023 Airlines, it’s time to take control Managing ancillary offers has never been easier, and the revenue opportunities have never been greater. Airlines everywhere have traditionally relied on GDS systems and ATPCO to distribute their offers, but all that is about to change…. Read more Article Airlines April 21, 2023 Three ways airlines can offer more value, more choice and generate more revenue – Part 3 Part two of this three-part blog series looked at how the ability to experiment with offers, using Sabre’s travel retail solutions, plays a key role in meeting traveler demands for affordability, speed, and quality. In the… Read more Article Technology April 20, 2023 Three ways airlines can offer more value, more choice and generate more revenue – Part 2 In the first installment in this blog series, Sabre’s Bhaskara Guntreddy explored how innovation, experimentation and partnership underpins the path to growth. In part two, Bhaskara explores how offering greater choice, and the ability to experiment… Read more Article Airlines April 19, 2023 Three ways airlines can offer more value, more choice and generate more revenue – Part 1 To bring more compelling, personalized content to travelers, airlines need technology that can adapt to changing market dynamics. At Sabre, we believe this future is powered by a shift to offer and orders that gives airlines… Read more Article Airlines March 8, 2023 How airlines use artificial intelligence to unlock new revenue opportunities Sabre in conversation with Air Serbia Sabre’s Bhaskara Guntreddy, Vice President Product Management, Offer Optimization, sat down with Jiří Marek, Chief Executive Officer of Air Serbia to discuss how personalized travel retailing is bringing new revenue… Read more Article November 10, 2022 Customer segmentation for airline marketing At the AGIFORS (Airline Group of the International Federation of Operational Research Societies) meeting that I recently attended in Toulouse, revenue management executives at two major airlines asked me: “What is the best way to segment… Read more

Air Price IQ

Elevating airline revenue management and pricing into the new era

How airlines use artificial intelligence to unlock new revenue opportunities

Air Serbia to become the first customer of Sabre’s AI-driven product Air Price IQ™