Investment is part of airline’s growth strategy
SAO PAOLO, Brazil, Sept. 23, 2010 – TRIP Linhas Aéreas, the largest regional carrier in Brazil, today announced it has selected SabreSonic Customer Sales and Service (CSS) solution, the industry’s most powerful revenue-generating and customer-focused reservations system, to help the airline continue its aggressive expansion plans. The airline plans to leverage Sabre’s advanced technology platform to cultivate codesharing opportunities to reach new markets and customers
TRIP Linhas Aéreas also chose several solutions from the Sabre AirCentre Enterprise Operations and Sabre AirVision marketing and planning portfolios to help them improve efficiencies and cut costs.
“It is important for TRIP Linhas Aéreas to invest in new systems as a way to increase productivity and to support our growth. In addition, this move will help end consumers as the solutions will help speed up and improve the services provided by the company as a whole,” said Evaristo Mascarenhas, marketing and sales director at TRIP Linhas Aéreas.
TRIP Linhas Aéreas has also selected several operational and marketing and planning solutions from Sabre, among them, Flight Explorer, Sabre Flight Plan Manager, Sabre Profit Manager and Sabre Schedule Manager.
“The adoption of Sabre’s solutions is part of the recurrent growth demands at TRIP, which needs a more advanced technology platform to serve its markets in an even more efficient manner. With this, we will also be able to increase client loyalty, with personalized travel experiences – and codeshare opportunities to reach new markets and clients,” explains Mascarenhas.
Sabre’s sophisticated reservations system will also enhance the airline’s revenue through sales of new products. SabreSonic CSS will also help Trip Linhas Aereas build customer loyalty by creating custom travel experiences for passengers.
“TRIP Linhas Aéreas is a dynamic, emerging carrier in a region that is one of the fastest growing in travel. They are prepared to take their operations to the next level and we’re thrilled they have chosen Sabre’s technology and expertise to work alongside them to expand their operations,” said Kamal Qatato, vice president, Latin America, for Sabre Airline Solutions.
About Sabre Airline Solutions
The world’s leading provider of integrated solutions and services for airlines and airports, Sabre Airline Solutions helps companies generate more revenue by optimizing performance in 14 key areas of airline operations. More than 300 leading carriers and over 100 airports use Sabre Airline Solutions to better market their schedules, sell their products, serve their customers and operate efficiently. Sabre Airline Solutions was founded in 1960. For more information on Sabre Airline Solutions, please visit www.sabreairlinesolutions.com
About TRIP Linhas Aéreas
TRIP is the largest regional airline in South America. After 12 years of activity, it serves more than 70 cities with a fleet of 34 regional aircraft. The company is controlled by the Caprioli and Águia Branca groups, both of which are traditional passenger carriers, have histories of solid results, and sustained growth. One of TRIP’s investors, with a 20% share of its capital, is the U.S.’s SkyWest, Inc. that, with 696 aircraft, is the biggest regional airline in the world.
