home » insights » releases » synxis adds hong kong disneyland to the redxtm distribution management system hong kong disneyland to be represented on the yx chain code

Press Release

SynXis Adds Hong Kong Disneyland to the RedX(TM) Distribution Management System; Hong Kong Disneyland to Be Represented on the YX Chain Code

SOUTHLAKE, Texas, Apr 18, 2006 (BUSINESS WIRE) — SynXis, the Sabre Holdings (NYSE:TSG) business that provides reservation management, distribution and technology services for hotels around the world, announced today that Hong Kong Disneyland has selected the RedX Distribution Management System to process its electronic reservations and to facilitate the promotion of its products to travel agents around the world.

Hong Kong is the newest member of the Disney family and guests can stay in the heart of the magic by choosing from two imaginatively themed Hong Kong Disneyland properties — the luxurious Victorian-style Hong Kong Disneyland Hotel or the glamorous tribute to Hollywood’s Golden Age, Disney’s Hollywood Hotel. Both properties will be represented by SynXis under the YX chain code.

The SynXis marketing team will assist Hong Kong Disneyland in achieving its goal of building awareness in the travel agent community. Together with Sabre Travel Network, SynXis and the Disney properties will educate travel agents not only on Disney’s availability in the GDSs, but also on the magical services that Hong Kong Disneyland provides its guests.

“We would like to focus on educating travel agents throughout Asia on our properties and make sure that rooms are available through electronic reservations,” commented Josh D’Amaro, Vice President, Sales and Travel Trade Marketing of Hong Kong Disneyland.

“We are thrilled to add another group of Disneyland hotels to our portfolio of customers,” said David Meltzer, Vice President of Sales for SynXis. “They have proven to be forward thinking in their approach to marketing their properties around the world and our international experience makes us a great fit.”

About SynXis(R) Corporation

SynXis, a Sabre Holdings company, enables hotels to maximize revenue and reduce costs through innovative, market-driven technology combined with outstanding customized support. The RedX(TM) Distribution Management System, at the solution’s core, empowers hotel operators to consolidate and manage hotel inventory from all sources — seamless GDS connectivity, popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites. It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center. SynXis is the technology source for more than 7,000 hotels, bed and breakfasts, resorts, and destinations, including, Harrah’s, Interstate Hotels & Resorts, Destination Hotels & Resorts, and Jumeirah Hotels.

SynXis’ corporate headquarters is in Southlake, Texas, with offices in Denver, Boston and Amsterdam. For more information on SynXis and its products, please call +1-682-606-4000, e-mail info@synxis.com, or visit our Web site at www.synxis.com.

About Sabre Holdings Corporation

Sabre Holdings connects people with the world’s greatest travel possibilities by retailing travel products and providing distribution and technology solutions for the travel industry. Sabre Holdings supports travelers, travel agents, corporations, government agencies and travel suppliers through its companies: Travelocity, Sabre Travel Network and Sabre Airline Solutions. Headquartered in Southlake, Texas, the company has approximately 9,000 employees in 45 countries. Full year 2005 revenues totaled $2.5 billion. Sabre Holdings, an S&P 500 company, is traded on the New York Stock Exchange under the symbol TSG. More information is available at http://www.sabre-holdings.com.

SOURCE: SynXis Corporation

SynXis
Carol Levitt, 301-960-4428
carol.levitt@synxis.com

Share this release