Posted December 19, 2019
Radixx has entered into an exclusive contract to deliver omnichannel pricing and fulfillment software to the South Korean based LCC, Aero K.
Radixx, a leading airline retailing software provider, announced today that they have added another airline to their partnerships, Aero K. The airline is based at Cheongju Airport in South Korea and plans to operate point-to-point services to destinations in Northeast Asia, including China, Taiwan, and Japan, as well as Vietnam. Radixx will provide Aero K with Radixx ezyCommerce™ for omnichannel retailing, Radixx Res™ for passenger processing, and Radixx Go™ for departure services.
“Next generation distribution strategies, commerce optimization and beyond the flight ancillaries are the future of aviation. From this perspective, Radixx was the obvious partner of choice for us given their unparalleled capability in making these components a reality today. Many other partners have roadmap to delivering these capabilities, but none currently had the ability to deliver them with the relevance and flexibility of Radixx.” Said Jerry Ha, Head of Sales for Aero-K.
Aero K chose Radixx ezyCommerce™ as their internet booking engine partner because of the design flexibility they offer and the ability to differentiate the Aero K brand in their congested market. Radixx ezyCommerce™ provides flexible engagement models to fit the airline’s needs. Radixx and ezy will work with the Aero K team to create a fully customized customer-centric internet booking engine.
The Radixx passenger processing system, Radixx Res™, will enable the airline to expand its retailing strategy with a robust ancillary rules engine, Radixx Retailer™. Built using the familiar shopping cart model, Radixx Retailer™ will enable Aero K to bring value-added services to its passengers. For Aero K, Radixx Res™ was an exceptional choice due to its flexibility and scalability to support its innovative growth plans.
The airline will go live on Radixx Go™ and its mobile system, Radixx Go Touch™, in all airports to streamline their check-in operations and decrease hardware costs at the airport. Powered from a smartphone device, Radixx Go Touch™ reduces the airline’s operational costs by negating the need for desk space and common-use requirements. Features such as kiosk enabled self-check-in, roaming agents, and mobile bag drop have proven to increase ancillary sales by increasing the customer touchpoints, improve customer satisfaction, and lower airline costs.
“We are proud to partner with an airline such as Aero K that is dedicated to technology innovation. We look forward to working with their airline to enable their growth and provide an exceptional passenger travel experience.”, said Blair Hughes, Vice President of Global Sales for Radixx.
Aero K plans to go live in March 2020 and has an initial fleet size of 3 aircraft, growing to 12 aircraft by 2023. In a conservative market setting, Radixx will enable Aero K to differentiate themselves with an unmatched level of innovation in their conservative market setting.
Founded in 1993, Radixx, headquartered in Orlando, Florida, combines an innovative technology approach with unique partnership models enabling airlines of all sizes and business models to be effective retailers and efficient operators. Radixx caters to LCC and ULCC airlines, including the support of GDS distribution. Radixx offers a world-class Internet Booking Engine, Radixx ezyCommerce™, a cloud-based Passenger Services System, Radixx Res™, and a leading Departure Services Suite, Radixx Go™, uniquely designed to enable airlines to increase their profitability and maximize productivity through expanded distribution services. Since 2016, Radixx has delivered its sixth-generation, micro-services-based passenger services system. For more information on Radixx, please visit www.radixx.com.
About Aero K
Formerly known as KAIR Airlines, Aero K is a South Korean LCC based at Cheongju Airport. Aero K plans to operate point-to-point services to destinations in North-East Asia, including China, Taiwan, and Japan, as well as Vietnam. Pending government approval, the airline aims to launch in March of 2020 and placed a firm order for eight A320Ceo aircraft in March of 2017.