Sabre signs distribution agreement with Seaborne Airlines

Sabre-connected travel agents are now able to shop and book tickets in domestic services within Puerto Rico and the Virgin Islands  April 16  2013 – Sabre Travel Network, a global technology company serving travel agencies and suppliers, has signed a multi-year agreement with Seaborne Airlines to market its fares, schedules and inventory to Sabre-connected travel agents. The full-content deal with Sabre is part of Seaborne Airlines’ growth strategy that includes selling through the agency channel, and leveraging on the Sabre GDS for a global customer reach. “We are very pleased to have Seaborne Airlines as a new participant airline in the largest travel marketplace, the Sabre GDS, and to support their distribution strategy with innovative technology used by more than 350,000 travel agents worldwide”, said Walt Baez, Regional Director for Sabre in The Caribbean. “This agreement is yet another proof of Sabre’s increasing content from regional carriers for our travel agency customers”. Gary Foss, President of Seaborne Airlines, said: “Signing on with Sabre is a key part of Seaborne’s business plan to expand throughout the Caribbean region. Having seamless connectivity with important network airlines at San Juan, Puerto Rico plus travel agencies and corporate customers that use Sabre globally provides needed support to our growth plans”.  With this agreement Sabre will also support Seaborne Airlines’ growth through increased GDS media marketing by building awareness through promotions and campaigns via the Sabre Red Workspace used in travel agencies.