Developers, agencies creating tools to meet changing demands of buying travel SOUTHLAKE, Texas, Dec. 17, 2014 – Sabre Red App Centre, the world’s first B2B travel app marketplace and innovation showcase, has exceeded 1 million downloads by travel agents worldwide. 1,206,898 downloads to be exact.  That’s 1.2 million downloads by nearly 118,000 users across 119 countries. The Top Five Red App downloads in the past 60 days include Clipboard App, SeatGuru, Command Translator, Dynamic Calendar and Airport Search. Red App Centre has attracted developers and agencies from around the world, building creative tools and solutions travel agents use to extend the capabilities and customize the Sabre Red Workspace to meet the unique needs of their business and workflow. “The success of Sabre Red App Centre has exceeded our expectations,” said Greg Webb, president of Sabre Travel Network. “By providing developers the ability to use Sabre’s APIs and Informational Services through Sabre Dev Studio so they can create solutions that are not only making travel buying easier but more personalized and dynamic, the App Centre has brought fresh ideas to the travel marketplace and we’re proud to be part of that. Sabre Red App Centre has served as an important platform to feature and enable innovation.” Using Sabre Dev Studio, which includes a powerful portfolio of APIs, Informational Services, Notification Services and a variety of other tools and resources, developers and travel agencies are building apps that are taking the travel buying experience to new levels. “By consuming apps through Sabre Red App Centre, travel agents are in the driver’s seat when it comes to shaping their business to meet the varying needs of travelers,” Webb said. “Red App Centre is a great way for us to bring innovation to the marketplace quickly and gives us the opportunity to work with creative thinkers to help reinvent travel.” Red App Centre was launched in 2012 and quickly became a hub for agents to find and use trusted solutions. Today there are more than 100 apps in the Centre.


Sabre Corporation (NASDAQ: SABR) is a leading technology provider to the global travel and tourism industry. Sabre’s software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, such as passenger and guest reservations, revenue management, and flight, network and crew management. Sabre® also operates a leading global travel marketplace, processing over $100 billion of estimated travel spend in 2013 by connecting travel suppliers to their most valued customers, the business traveler.  Headquartered in Southlake, Texas, USA, Sabre operates offices in approximately 60 countries around the world.