Sabre debuts open community platform to showcase emerging innovations

Sabre Innovation Hub poised to inspire collaboration and dialogue on future travel technology

SOUTHLAKE, Texas – Dec. 1, 2015 – Sabre Corporation (NASDAQ: SABR), the leading technology provider to the global travel industry, has launched a new online community site to share prototypes and some of its latest innovations with the travel industry. The Sabre Innovation Hub, accessible on, highlights new and innovative prototypes and gives customers, developers and other travel industry stakeholders a forum to provide feedback on the concepts presented. “Our investment in the Sabre Innovation Hub is driven by our commitment to create an open dialogue and transparent collaboration with customers, developers and other stakeholders,” said Ben Vinod, chief scientist and senior vice president of research at Sabre. “The Sabre Innovation Hub is a way for people to experience the next wave of travel technology concepts as they are happening and before they are even fully developed. Because it is an open community, we hope to give potential partners and customers greater insights into what Sabre is developing for the future.” To make these new ideas available to the public in real-time, the Sabre Innovation Hub showcases some of the solutions Sabre is exploring to improve travel through advanced decision support and leveraging the latest technologies. It includes a survey on each interaction to gather visitor feedback. Sabre expects to add new concepts and prototypes to the Sabre Innovation Hub on a frequent basis. The creation of this hub is part of an increased focus on providing insight into how technology is evolving in ways that helps the travel industry transform from today’s operations to tomorrow’s industry needs. Key areas of advancements include data and analytics, retailing capabilities, the importance of operating in a mobile world, and a focus on enhancing the traveler experience. The site currently features these exciting concepts, among others: Preference Based Shopping – Sabre’s new Preference Driven Air Shopping prototype would give travelers a more personalized shopping experience by using a trade-off algorithm that determines the best itinerary for the customer. This application uses intelligence from past shopping patterns and customer preferences to deliver a more refined, personalized set of search results. The traveler can then compare the itineraries and make new selections, and the application will yield new results that continue to grow in relevance over time. Hotel Insta-Search – Sabre has created a hotel shopping prototype that allows users to search both property amenities and room type all in an easy-to–read, searchable map. The application supports calendar shopping.  While still conceptual, this application could allow travelers to zoom in and out of the map while automatically identifying properties that meet their pre-selected preferences such as specific neighborhood, proximity to a landmark, room rate and type, free wireless in rooms, free parking, free breakfast and more. Strategic Fare Optimizer – Sabre’s latest prototype, Strategic Fare Optimizer, is a new advanced decision support tool that helps airlines evaluate fare structures in markets based on stated goals and a range of scenarios. The end result is a pricing solution that is more in tune with the changing marketplace as well as consumer buying patterns. Registered visitors can interact with these concepts and provide feedback on their usefulness. Like open-source developing, this type of open-feedback relationship encourages creativity and efficiency that benefits both Sabre and its customers.


About Sabre Corporation Sabre Corporation is a leading technology provider to the global travel and tourism industry. Sabre’s software, data, mobile and distribution solutions are used by hundreds of airlines and thousands of hotel properties to manage critical operations, including passenger and guest reservations, revenue management, flight, network and crew management. Sabre also operates a leading global travel marketplace, which processes more than $120 billion of estimated travel spend annually by connecting travel buyers and suppliers. Headquartered in Southlake, Texas, USA, Sabre operates offices in approximately 60 countries around the world. Forward-looking statements Certain statements in this release are forward-looking statements about trends, future events, uncertainties and our plans and expectations of what may happen in the future. Any statements that are not historical or current facts are forward-looking statements. In many cases, you can identify forward-looking statements by terms such as “will,” “expect,” “hope,” concept,” “can,” “could,” explore,” result” or the negative of these terms or other comparable terminology. Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause actual results, performance or achievements to be materially different from any future results, performances or achievements expressed or implied by the forward-looking statements. The potential risks and uncertainties include, among others, the implementation of the concepts and prototypes described in this release, the results of such implementation, and future concepts or prototypes to be provided. More information about potential risks and uncertainties that could affect Sabre’s business and results of operations is included in Part I, Item 1A, “Risk Factors” in Sabre’s Annual Report on Form 10-K for the year ended December 31, 2014, in “Risk Factors” in Part II, Item 1A of Sabre’s Quarterly Report on Form 10-Q for the quarter ended September 30, 2015, in “Risk Factors” included as an exhibit to Sabre’s Current Report on Form 8-K filed on November 4, 2015, and in subsequent public statements or reports filed with or furnished to the Securities and Exchange Commission. Although we believe that the expectations reflected in the forward-looking statements are reasonable, we cannot guarantee future events, results, actions, levels of activity, performance or achievements. Readers are cautioned not to place undue reliance on these forward-looking statements. Unless required by law, we undertake no obligation to publicly update or revise any forward-looking statements to reflect circumstances or events after the date they are made.