Sabre Airline Solutions Wins Revenue Management Role at Aegean Airlines

SOUTHLAKE, Texas–(BUSINESS WIRE)–June 12, 2007–Sabre Airline Solutions has signed a major revenue management contract with the fast growing, privately owned Greek carrier Aegean Airlines. This follows a similar decision by Swiss no-frills carrier to use Sabre AirMax Revenue Manager to help meet expanding revenue management requirements.

Aegean will use the product to control seat price and availability, both by flight-leg and segment. It anticipates “significant” incremental revenue as a result. AirMax Revenue Manager features a comprehensive range of decision-support processes including data collection, forecasting, overbooking, optimization, alerting and performance measurement and reporting.

This is Sabre Airline Solutions’ first sale to Aegean, which operates an extensive codeshare partnership with Star Alliance stalwart Lufthansa. The Greek carrier recently expanded its revenue management operation and reviewed a number of systems before deciding on AirMax.

“The AirMax solution tested best in the area of forecasting and operations research,” said Roland Jaggi, Aegean’s head of revenue management and pricing.

“Sabre will provide comprehensive support to Aegean in the course of the implementation and post go-live period so that Aegean maximizes the benefits from the use of the system.”

Sabre Airline Solutions will host AirMax for Aegean, working closely with the airline’s revenue management department.

“Aegean has a great product, brand and reputation in the Greek market and increasingly in the region,” said Murray Smyth, senior vice-president for Europe. “The AirMax solution and Sabre’s services will contribute to, and support, Aegean’s continued revenue growth and improved profitability.”

Aegean joins leading customers worldwide such as Air France, Aeroflot, Turkish, bmi, Gulf Air, Malaysian, Virgin Blue, Japan Airlines Delta and American Airlines in choosing Sabre and AirMax to help drive their businesses.

About Sabre Airline Solutions

Sabre Airline Solutions, a Sabre Holdings company, is the world’s largest provider of smart, proven, bankable products to help airlines market, sell, serve and operate from planning to execution. The company provides unmatched breadth and depth of integrated, dynamic business solutions delivered by experts to reduce airlines’ costs, increase revenue and optimize the customer experience.

More than 250 airlines use its broad portfolio of 112 decision-support tools to increase revenues and improve operations. More than 100 airlines rely on Sabre Airline Solutions for passenger management solutions, while a similar number have turned to the company’s consulting group for strategic, commercial and operational advice. More than 650 contracts worldwide were signed in 2006 for Sabre Airline Solutions’ leading technology solutions.

Sabre Holdings connects people with the world’s greatest travel possibilities by retailing travel products and providing distribution and technology solutions for the travel industry. More information about Sabre Holdings is available at

Sabre Airline Solutions, the Sabre Airline Solutions logo, and Sabre AirMax Revenue Manager are trademarks and/or service marks of an affiliate of Sabre Holdings Corporation. All other trademarks, service marks, and trade names are the property of their respective owners.

CONTACT: Media Contact:
Peter Heath, 44 01844-210650
SOURCE: Sabre Airline Solutions