Revenue Management Tools Cited as Top Reason for Selecting the Leading Reservation Management System
McLean, VA, May 10 – SynXis, a Sabre Holdings (NYSE:TSG) company, announced today that Larkspur Hospitality, an owner and operator of 19 hotels comprised of several brands in Northern California and the Pacific Northwest, has selected the SynXis Reservation Management System to manage their reservations.
“We like the SynXis approach to customized services that allows us to maintain our flexibility. We also have an experienced and savvy revenue management team and we needed a partner that could provide the tools necessary to support our revenue strategies,” commented Todd Maxwell, Director of Information Technology for Larkspur Hospitality. “We have already been impressed with the flawless implementations of our central reservation office, GDS connectivity and website booking engine.”
In addition to using the newest release of the SynXis Reservation Management System for GDS and IDS connectivity, Larkspur is also powering their website (www.larkspurhospitality.com) with the SynXis “Advanced” booking engine which uses “Flash” technology. Larkspur will also benefit from using the SynXis Dashboard, which integrates competitive rate shopping and extranet rate management tools to give hotel managers the most comprehensive and dynamic distribution and revenue management product on the market.
“Our latest product release has encouraged hotel groups such as Larkspur to take advantage of the most advanced technology available today to help them compete,” added Jennifer Ranno, Managing Sales Director at SynXis. “Our products, combined with our superior customized account management create a winning combination for customers that might not be suited for a ’one-size-fits-all’ solution.”
About SynXis® Corporation
SynXis, a Sabre Holdings company enables hotels to maximize revenue and reduce costs through innovative, market-driven technology combined with outstanding customized support. The SynXis Reservation Management System, at the solution’s core, empowers hotel operators to consolidate and manage hotel inventory from all sources — seamless GDS connectivity, popular Internet travel sites, private-label central reservations systems, and full-service hotel Web sites. It also helps hotels build revenue by enabling them to independently manage each distribution channel from one easy-to-use control center. All of these reservations can connect directly with the PMS. SynXis is the technology source for more than 6,000 hotels, bed and breakfasts, resorts, and destinations, including, Harrah’s, Vantis, Interstate Hotels & Resorts, Destination Hotels & Resorts, and Jumeirah Hotels.
SynXis’ corporate headquarters is in Dallas, with offices in McLean, VA, Denver, Boston and Amsterdam. For more information on SynXis and its products, please call 703-448-2530, e-mail info@synxis.com, or visit our Web site at www.synxis.com.
About Sabre Holdings Corporation
Sabre Holdings, an S&P 500 company, is a world leader in travel commerce, retailing travel products and providing distribution and technology solutions for the travel industry. Sabre Holdings supports travelers, travel agents, corporations and travel suppliers through its companies: Travelocity, Sabre Travel Network, and Sabre Airline Solutions. Headquartered in Southlake, Texas, in the Dallas-Fort Worth Metroplex, the company has approximately 6,800 employees in 45 countries. Full year 2004 revenues totaled $2.1 billion. Sabre Holdings is traded on the New York Stock Exchange under the symbol TSG. More information is available at www.sabre-holdings.com.
CONTACT: Sabre Holdings Corporation, Nanci Williams, 682-605-2271 nanci.williams@sabre-holdings.com
About Larkspur Hospitality
Established in 1996, Larkspur Hospitality is a rapidly growing hotel company based in Corte Madera, California. Larkspur owns and operates 19 hotels comprising three brands (Larkspur Landing, Hilton Garden Inn and its collection of three and four star independent hotels known as the Larkspur Collection) in suburban areas of Northern California and the Pacific Northwest. The company acquired the four-star RiverPlace Hotel in Portland, Oregon, in July 2003, the Toll House Hotel in Los Gatos, California in December 2003 and the Tiburon Lodge in Tiburon, California in May 2004. In December 2004, Larkspur converted five existing hotels to its flagship Larkspur Landing brand, bringing the total number of Larkspur Landings to 11. The company also manages the Pruneyard Inn in Campbell, California. For additional information on Larkspur Hospitality and its affiliates, visit www.larkspurhospitality.com
CONTACT:
Carol Levitt
SynXis
703-448-2530
clevitt@synxis.com
