Jurni Network Enhances Members’ Ability to Sell Vacation Packages Profitably

New Suite of Vacation Packaging Tools Allows Agents to Meet Customer Needs and Earn Additional Commissions

SOUTHLAKE, Texas–(BUSINESS WIRE)–July 14, 2004–
Jurni Network, the unique travel agency consortium developed by
Sabre Travel Network, today announced the introduction of new tools
and features to Jurni InternetView that will enable member agencies to
provide unmatched travel vacation offers to their customers and earn
additional commissions. InternetView, the GDS independent integrated
desktop application for Jurni member agents, now includes a suite of
tools that provide a full array of travel package choices that offer
agency customers significant savings over individual component

Jurni agents also gain enhanced ease and efficiency because these
tools are available from within Jurni InternetView with a single
click, thereby eliminating the need for multiple passwords. In
addition, members can easily improve their customer marketing efforts
because they now have the capability to integrate the TRAMS ClientBase
Plus profiles into their Jurni InternetView customer profiles.

The travel package tool suite includes:

  • Sabre Vacations is available now within Jurni InternetView to
    shop and book packages from 13 of Jurni’s preferred suppliers.
    Sabre Vacations utilizes VAX VacationAccess®, a leading
    Web-based booking and reservation management tool from Trisept
    Solutions. The tour operators featured service major leisure
    destinations in the U.S., Central America, Mexico, the
    Caribbean, Canada and Europe. Air and hotel, land only (hotel
    or hotel and car), and/or traditional tour option packages can
    be selected. Agents receive up to 15% commission.

  • Jurni CustomTrip is a new dynamic packaging tool available
    exclusively to Jurni members that utilizes the same technology
    as the Travelocity TotalTrip feature but is customized for the
    needs of Jurni members. It provides agents the ability to book
    a combined air and hotel package for their customers to a
    comprehensive selection of U.S. cities and major international
    destinations. They can also book travel insurance for their
    travelers during the booking process. Jurni CustomTrip is
    particularly helpful for agents working with customers who are
    traveling to non-traditional leisure destinations and gives
    agents access to the same content available to online
    agencies. Agents receive a 7% commission.

  • Agent59 offers unbeatable last-minute travel packages
    featuring a choice of flights, hotels and rental cars at
    negotiated rates reduced up to 60%. Packages can be booked
    from 14 days to three hours prior to departure from 76 North
    American cities. Agents receive a 5% commission.

Jurni Network has also partnered with TRAMS ClientBase Plus, a
leader in agency information management, to enable Jurni agents to use
their ClientBase Plus database to upload customer names and addresses
into the Jurni InternetView tool profile system to enhance their
customer marketing and relationship efforts. Using this capability,
agents can directly upload names, addresses and email addresses from
ClientBase Plus profiles into the direct marketing system to
participate in Jurni Network’s free direct marketing campaigns
designed to help member agents create buyers from their existing
customer base and develop new customers.

“We have been impressed with the Jurni InternetView desktop and
all it can do for us,” said Janet Horton at Island Jack’s Travel.
“Everything associated with Jurni Network has been top notch,
including the technology, marketing programs, the people and the
personal service. With Jurni’s help we are able to compete on a level
playing field with large agencies and win new clients.”

“These desktop enhancements enable Jurni Network member agencies
to turn more shoppers into buyers with great travel package offers,”
said Chris Kroeger, general manager of Jurni Network. “And the
improved CRM capabilities from the ClientBase Plus integration help
them grow their businesses by taking advantage of the preferred
supplier marketing programs. This allows them to meet their business
objectives, while providing customers the travel experiences they most
desire at the best price. We will continue to invest in enhanced tools
and features to the Jurni desktop to bring value to agents, suppliers
and travelers.”

About Jurni Network

Jurni Network, a Sabre Travel Network brand, is a leisure travel
agency consortium that enables offline agencies to sell more products
from preferred travel suppliers by using sophisticated market
intelligence. This highly targeted distribution channel creates a
whole new value proposition for suppliers and optimizes earnings for
both suppliers and agencies. Additional information about Jurni
Network is available at www.jurni.com.

About Sabre Travel Network

Sabre Travel Network, a Sabre Holdings company, provides access to
the world’s leading global distribution system (GDS) enabling agents
at more than 53,000 agency locations worldwide to be travel experts.
The Sabre GDS, the first system to connect the buyers and sellers of
travel, today includes more than 400 airlines, approximately 60,000
hotels, 41 car rental companies, nine cruise lines, 35 railroads and
220 tour operators. Key brands of Sabre Travel Network include
GetThere, the leading Web-based corporate travel reservation
technology, and Jurni Network, the unique leisure travel agency
consortium that enables members to sell more products from preferred
travel suppliers using sophisticated market intelligence.

Sabre Holdings Corporation (NYSE:TSGNews) is a world leader in travel
commerce, retailing travel products and providing distribution and
technology solutions for the travel industry. More information about
Sabre Holdings is available at http://www.sabre-holdings.com.

Jurni InternetView, Sabre Travel Network, Jurni Network, GetThere,
InternetView, Jurni CustomTrip, Agent59 and Sabre Vacations are
trademarks and/or service marks of an affiliate of Sabre Holdings
Corporation. All other trademarks, service marks, and trade names are
the property of their respective owners.

Statements in this release which are not purely historical facts,
including statements about the expected benefits of these tools and
features or other statements about anticipations, beliefs,
expectations, hopes, intentions or strategies for the future, may be
forward-looking statements within the meaning of Section 21E of the
U.S. Securities Exchange Act of 1934, as amended. Readers are
cautioned not to place undue reliance on forward-looking statements.
All forward-looking statements are based upon information available to
Sabre Holdings Corporation on the date this release was issued. Sabre
Holdings Corporation undertakes no obligation to publicly update or
revise any forward-looking statements, whether as a result of new
information, future events or otherwise. Any forward-looking
statements involve risks and uncertainties that could cause actual
events or results to differ materially from the events or results
described in the forward-looking statements, including risks or
uncertainties related to Sabre Holdings Corporation’s revenues being
highly dependent on the travel and transportation industries and
structural changes within the travel industry, such as the financial
instability or bankruptcy of many of the air carriers. Sabre Holdings
Corporation may not succeed in addressing these and other risks.
Further information regarding factors that could affect our financial
and other results can be found in the risk factors section of our most
recent filing on Form 10-Q with the U.S. Securities and Exchange


     Sabre Holdings Corporation, Southlake
     Nanci Williams, 682-605-2271

Jurni Network