Accessing NDC content within the Sabre GDS has never been easier

As a business embodying a dynamic, energetic, and tech-savvy culture, we understand your need for a partner who not only delivers solutions but also brings expertise spanning the entire travel ecosystem. With a well-defined NDC strategy and a comprehensive suite of APIs at your team’s fingertips, Sabre stands out as the ideal ally to foster your growth in the short, medium, and long term.

Offer superior choice and value

Deliver the most valuable experiences to customers by accessing leading content through Sabre’s NDC capabilities.

Increase operational efficiency

Enable your agents to accelerate transactions through the user-friendly interface of Sabre Red 360.

Accelerate innovation

Build bespoke solutions and expand your capabilities with API-led solutions that drastically reduce time to market.

Sabre Spotlight

Breaking down the buzzwords: 4 trends in travel tech to take seriously

From AI-driven personalization to advanced mobile solutions, the latest trends in travel tech are redefining the travel experience. Stay ahead of the competition and leverage these technologies to enhance customer satisfaction and operational efficiency.

NDC: fact or fiction? with Kathy Morgan

With all the NDC noise in the industry, it can be difficult to separate fact from fiction. In this video, Kathy Morgan, Sabre’s SVP of Distribution Experience Product Management, shares her perspective on common misperceptions surrounding NDC.

Offer superior choice and value 

Beyond NDC

Maximize access to leading content and maintain operational efficiency by activating Sabre’s NDC capabilities. Adding NDC to your content mix puts real-time offers from 19 leading airlines at your fingertips. Whether you’re coding with our Offer and Order APIs, or booking through our agency point of sale solution, Sabre Red 360, we integrate and normalize NDC offers alongside traditional and low-cost carrier content. Our support of end-to-end workflows lets your team shop, book and service NDC offers and orders at scale. 

Increase operational efficiency

Sabre Red 360

Our agency point of sale solution, Sabre Red 360, is different by design. The user-friendly interface makes it easy to shop, compare, book and service a broad spectrum of content, including NDC offers, traditional options and low-cost carrier itineraries. Our intuitive and customizable design accelerates transactions and can help your teams operate up to 25% faster. The robust data we provide through Sabre Red 360 – now including CO2 flight information – helps your teams not only book fast, but also book smart.  

Accelerate innovation

Sabre APIs

Constant and accelerated innovation is required to provide unbeatable travel experiences, and we know how forward thinking and productive your developer teams are in their work to achieve this. We can help them reach even greater heights with the support of Sabre Dev Studio. Easy-to-use APIs can help create and build on your existing bespoke solutions, with the added benefit of being integrated with Sabre’s ecosystem.  

Customer success stories

Your Sabre team – committed to your success

Fernando Amaral

Manager Sales Executive, Global Accounts & Corporate – B&M Agency

Robert Needs

General Manager – Business Development & Agency Sales

Andy Finkelstein

SVP, Global Agency Sales & Corporate Solutions

Todd Arthur

SVP, Global Accounts & Corporate – B&M Agency