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Article
May 24, 2017
The evolution of airline revenue management: Defining the next generation approach
Although business challenges continue to evolve for airlines, they still center on the need to increase profits, productivity, and responsiveness to market changes while also improving customer experience. Overcoming these and future challenges requires a next-generation...
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Article
October 5, 2016
Formulating the right decisions through portfolio integration
Sabre Airline Solutions continues its year-long series focused on the need for a next-generation revenue management system. Bringing it together: airline operations through portfolio integration The first article released examined how Total Revenue Optimization (TRO) can...
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Article
September 12, 2016
How can real-time data trigger skyrocketing analyst productivity?
This year has been the year of next-generation revenue management. We call this “Total Revenue Optimization,” or TRO for short. The concept is based on the holistic view of revenue management for airlines. its year-long series focused...
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Article
September 6, 2016
This is how total revenue optimization delivers superior results in retail
This is only a selection of insights shared by a cross-section of industry experts. To learn more about how other industries are developing today’s total revenue management strategies, please follow along. The report will be released...
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Article
March 25, 2016
Group revenue management: A key to achieving TRO
How can airlines enable Total Revenue Optimization (TRO)? One area of consideration is with group revenue management. Airlines continue to be challenged by increasing revenue and productivity while decreasing costs and risks of spoilage when dealing...
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Article
January 4, 2016
Total revenue optimization
We posed another Total Revenue Optimization (TRO) question to Darren Rickey, Sabre AirVision’s Vice President, Marketing and Planning: Q: What benefits will an airline realize from implementing a TRO approach? A: A TRO approach enables airlines...
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Article
December 3, 2015
Total Revenue Optimization: An executive’s point of view
We sat down with a member of Sabre’s executive team to discuss Total Revenue Optimization. We posed our question to Darren Rickey, Sabre AirVision, Vice President of Marketing and Planning. Q: We are now hearing...
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Article
October 22, 2015
Looking beyond seats to increase revenue
Maximizing All Airline Revenue Streams Airline revenue streams have evolved significantly over the last decade. Historically, maximizing revenue used to involve the optimization of ticket sales across an airline’s network – with some basic and often...