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June 2, 2016
What this visionary film suggests about the future of augmented reality in travel
Virtual reality has staked a claim on travel. Interactive, immersive technology aligns well with the objectives of travel marketers, making the medium ideal for marketing travel experiences of all kinds. While VR (and 360 video) have...
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January 9, 2024
Immersive Travel Planning: How AR/VR is Reshaping the Way We Explore Destinations
In this age of constant technological advancements that shape our daily lives, the travel industry is at the forefront of innovation. It embraces cutting-edge technologies to revolutionise the way we plan and experience our journeys. Among...
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March 28, 2022
Will the metaverse change the way the travel industry operates?
Covid-19 has pushed us to try out alternative ways to satisfy our urge for travel. It has also prompted organizations to accelerate technology adoption, fueled by the demand to find a substitute for travel. While there...
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August 22, 2016
India’s best developers build clever travel apps at IndiaHacks
This march, Bangalore witnessed one of its most fiercely competitive hackathon at HackerEarth’s IndiaHacks 2016. More than 200 developers from across India hacked for 18 hours to build fully functional web or mobile applications. The hackathon was two months long,...
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August 10, 2016
The 3 breakthrough technologies now conquering travel
Technology is changing the way we work and interact with the world. More people are connected to the internet and questions that used to require years of studying to answer can now be answered through a...
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August 8, 2016
Steal this genius idea for your brand’s Snapchat right now
If jumping into the augmented reality games craze is not realistic for your travel brand, how about Snapchat? The emerging media platform has recently spiked in popularity. Snapchat has nearly 60 million monthly active users. And...
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July 14, 2016
When digital meets physical: What Pokémon Go means for the travel industry
In our world of fragmentation and hyper-targeted micro-niches, few mainstream hits cut through. That’s what makes the nearly-instant global popularity of Pokémon Go so intriguing. The mobile app uses GPS and augmented reality technology to lead users on a hunt for the digital pets. Augmented reality...
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September 1, 2022
The new shape of business travel
As the pandemic winds down and businesses start making plans for a post-pandemic world, the travel industry has a lot to look forward to. Organizations are now believing in flexibility being at the core of the...
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August 11, 2019
How has technology transformed travel: PODCAST
Devices, applications and data; and the combination of the three can offer infinite possibilities in the field of travel technology, said Monish Matthias, Director, Software Development, Travel Network Product Development, Sabre and Srinivasan Manickam, Director, Software...
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August 7, 2016
Pokémon Go doesn’t have a lock on cute and cuddly map-based games in travel
The Pokémon Go phenomenon demonstrates the possibilities of a mash-up of the digital and the physical. For travel brands, the game’s popularity revealed how eager passionate gamers can be to engage with the real world. Another reminder of...
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July 13, 2016
Randi Zuckerberg On Content Marketing, Building Community And The 6-Month Rule
Until August 2011, Randi Zuckerberg was the voice of Facebook. Since then, she’s been wearing the titles of founder & CEO of Zuckerberg Media, author of NYTimes bestseller Dot Complicated, Broadway actress, television producer and public speaker. Most recently,...