• Article

    November 3, 2023

    Global Responsible Tourism Award Winners Showcase Best Practice

    Community-led excursions in Cape Town, glass recycling as a tourist attraction in Eswatini and agriculture connections in India are among the inspiring winners of this year’s Global Responsible Tourism Awards which showcase the world’s change makers...

  • Article

    March 24, 2022

    The Future of Travel Retailing: Elevating the Passenger Experience

    Sabre is forging ahead in its ambition to modernize travel industry standards and accelerate retailing transformation, standing shoulder-to-shoulder with IATA in a shared vision for the future. Over the coming weeks, we will lead you step-by-step...

  • Article

    March 15, 2021

    Looking beyond the crisis towards a new era of personalized travel

    Weathering many crises over the decades, travel has always proved resilient and the industry now has the opportunity to come out of the COVID-19 crisis stronger. Technology will play a major role in facilitating recovery, ushering...

  • Article

    October 5, 2020

    Partner Perspective Interview: Andrea Bertoli of lastminute.com

    The following Partner Perspective interview is part of a series of virtual discussions hosted by Sabre’s Emma Wilson, VP Marketing, on the topic of Distribution Dynamics. Together with industry leaders and valued partners across airlines, agencies,...

  • Article

    September 8, 2020

    Partner Perspective Interview: Jeff Lobl of Delta Air Lines

    The following Partner Perspective interview is part of a series of virtual discussions hosted by Sabre’s Emma Wilson, VP Marketing, on the topic of Distribution Dynamics. Together with industry leaders and valued partners across airlines, agencies,...

  • Article

    March 20, 2020

    A Special Message to Our Customers

    As a valued customer, we appreciate the trust you place in Sabre as your travel technology partner. Recognizing the ongoing and increased uncertainty that COVID-19 is causing around the world, our highest priority is the health...

  • Article

    January 29, 2020

    Addressing the flight shame movement

    Passengers are becoming more aware of the environmental impact of their air travel, while global passenger numbers are forecast to double to 8.2bn per annum by 2037. Meanwhile, the aviation industry supports 3.6% ($2.7T) of GDP, outstripping the 2%...

  • Article

    November 28, 2018

    CASE STUDY: Hotel Grand Chancellor – Generating Double Digit Growth

    Hoteliers have been fighting the “battle of the bookings” against competitors and online travel agencies (OTAs), for some time. To lay siege to the OTA brand equity fortress, hotels are arming themselves with stronger direct channel...

  • Article

    February 28, 2018

    Beyond NDC: The Sabre fast-forward approach to deploying personalized retail

    As the world’s leading travel technology company, Sabre is in constant forward momentum. Sabre is investing beyond NDC in a fast-forward approach to next-generation retailing and distribution. A key component of this vision is deploying new...