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June 13, 2021
How agencies can drive value through technology: Part 1
While the pandemic has created unprecedented challenges for the global travel industry, it has also provided the opportunity to innovate, realign and come out stronger on the other side. In the current market, agencies are finding...
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November 3, 2017
Crossing new territory: Succeeding through international expansion
Digital technology and disruptive innovation have empowered organisations of all sizes to toss their hats into the competitive arena and leverage opportunities for expansion and growth. Travel industry research firm Phocuswright forecasts global online bookings will...
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July 18, 2017
Why a commitment to change is critical to revenue optimization
By Wren Ludlow Change is hard. It requires a borderline obsessive effort to spark, strategise, and implement business changes when the status quo feels comfortable. Take travel agencies as an example. While margins remain thin and...
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July 6, 2017
Putting the revenue optimization in ROI
BY SCOTT HUNT In the spectrum of travel agencies, both the small and the large have started to understand — or already comprehend — the importance of optimizing revenue. With thin margins and fierce competition, the...
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June 13, 2017
How to stay relevant and build up customer loyalty in the digital age
Travel agents provide reliable support and offer invaluable expertise that are not easily replicated online – two of many reasons why many travelers today still rely on them to book their trips. With all the talk...
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June 13, 2017
Thanks Big Data! How to delight your customers using intelligent data
By Becky French Meet Chase. He’s a 42-year-old manufacturing executive who travels globally. In a given month, he might fly to Mexico City, Shanghai, and Toronto, and he tends to prefer staying at Westin hotels in...
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June 13, 2017
Why personalization in travel is a big deal
Personalization is no longer just a pleasant surprise for customers, it has become an expectation. The digital age has resulted in a fundamental shift towards personalized connectivity and consumers are demanding more. It’s time travel business...
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May 19, 2017
Successful revenue optimization through smart retailing
BY LESLIE SUCUR In an earlier blog post, we reasoned that rethinking revenue optimization—in part through smarter retailing—is a key to success in the highly competitive travel agency industry. Rather than focusing on selling as many bookings as...
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April 27, 2017
Make every booking count through smart retailing
By Wren Ludlow For a long time, travel agencies have equated revenue optimization with selling as many airline tickets as possible. In many ways, it was an understandable approach. Though it potentially involved missing out on...
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April 12, 2017
Data power: leveraging insights to optimize revenue
By Milorad Sucur Many travel agencies collect torrents of potentially useful data with every intention of doing something with it, like optimizing their revenue. Unfortunately, with organisational silos, gaps in data collection and an absence of internal expertise, this...
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March 28, 2017
Putting agency revenue optimization into practice through process
By Jared Hall Jared Hall shares his expertise on how to make the most of your revenue strategy with technology and optimization. Jared has been delivering innovative technology solutions to the travel industry for almost 15...
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March 14, 2017
Why a revenue strategy is crucial for travel agencies
By Erol Arkan Traditionally, travel agencies have applied sheer effort with some planning to make a profit at the end of the year. But, this is not ideal. In today’s world, embracing strategies and tools that...