SINGAPORE – 12 January 2021 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, has announced the renewal of its long-term distribution partnership with Korea’s largest Low Cost Carrier (LCC), Jeju Air. The renewed agreement means that Sabre will continue to distribute Jeju Air’s content to hundreds of thousands of travel agents, and the travellers they serve, through its extensive, worldwide travel marketplace.
Jeju Air typically operates scheduled domestic services between cities across South Korea as well as between Seoul and international destinations including Japan, China, Russia, the Mariana Islands, and a number of key destinations across Southeast Asia. Distributing its air content through Sabre’s Global Distribution System (GDS) will remain an important part of the carrier’s distribution strategy as the travel industry continues to strategize for recovery and growth amid the current pandemic.
“Jeju Air is a long-standing and valued Sabre customer and we’re thrilled they have affirmed our long-term relationship with this latest renewal,” said Rakesh Narayanan, Vice President, Regional General Manager, Asia Pacific, Travel Solutions Airline Sales. “As the industry continues to deal with the impact of Covid-19, it is clear that LCCs are playing a vital role in the recovery of the travel ecosystem, and we’re pleased to be able to support Jeju in its strategic aims. This latest renewal is testament to Jeju’s confidence in Sabre’s extensive distribution network and to our shared resilience and commitment to driving recovery in the South Korean market and beyond.”
“We have already seen strong recovery in South Korea’s domestic market aided by our position on the world’s top domestic route from Seoul to Jeju Island and have re-commenced flights to other key markets,” said MyungSub Yoo, Managing Director, Commercial Division, Jeju Air. “We know that old patterns in passenger preferences and behaviours are likely to continue to change and we needed the right travel technology partner to provide the intuitive solutions needed so we can adapt and grow. Continuing to be part of Sabre’s GDS will enable us to grow reach, target new geographic markets and reach high yield customers as we ramp back up to previous levels while preparing for the new post-Covid-19 new normal by planning our return to large-scale operations.”
About Sabre Corporation
Sabre Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies including airlines, hoteliers, travel agencies and other suppliers. The company provides retailing, distribution and fulfilment solutions that help its customers operate more efficiently, drive revenue and offer personalized traveller experiences. Through its leading travel marketplace, Sabre connects travel suppliers with buyers from around the globe. Sabre’s technology platform manages more than $260B worth of global travel spend annually. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com.
About Jeju Air
JEJU AIR is a representative and the most fastest growing airline in Korea. Since the establishment in 2005, JEJU AIR has been expanding its scale in accordance with customer”s request for reasonable flight ticket fare and is bringing a sustainable innovation to Korean airline industry. JEJU AIR has realized the popularization of air travel and made Korea as a final destination of travel with a brand new way which has never been tried. For more information visit www.jejuair.net
Sabre Public Relations – Asia Pacific
Telephone: +65 8742 7720