At Sabre, we are constantly looking for new ways to reinvent the travel experience. We believe innovation is key to unlocking technology’s potential in travel and we are committed to helping foster the creativity that will drive our industry into the future.

Therefore, it was a natural decision for us to become an official sponsor of Traveltech Lab, London’s first incubator space for the travel technology industry.

Traveltech Lab offers a shared workspace for up to 30 people and is a joint project between London & Partners – the Mayor Boris Johnson’s promotional company – and The Trampery, a London-based social enterprise that designs and operates spaces for entrepreneurship, creativity and innovation. The new space, which is within the offices of London & Partners, provides its resident start-ups with a variety of opportunities for collaboration and access to senior industry executives, partners, investors and mentors.

Sabre, which has already been providing mentoring and networking opportunities to several start-ups since the launch of Traveltech Lab in March this year, will continue to help companies using the space to accelerate the growth and development of their businesses.

Gordon Innes, chief executive of London & Partners, was excited to welcome Sabre onboard. “As a company that has a worldwide reputation for innovation in travel, Sabre’s expertise and knowledge of the industry will be invaluable for TravelTech Lab’s start-ups, and will help them to create new concepts that will transform the way we live, work and travel,” he said.

The Trampery and London & Partners received hundreds of applications for a space at Traveltech Lab. Those selected included some of the travel technology industry’s most dynamic and disruptive companies:

  • bd4travel – focuses on predictive real-time personalization based on unique profiling for every single user of digital travel shops.
  • Beaconia a platform for beacons and location based services that is easily managed by business owners and integrated by system developers.
  • Eptecaaims to rid the world of irrelevant content by putting each offering into the context of individual customers.
  • GreatDest – an online tour platform allowing vendors to sell their products directly to individual travelers.
  • Great Little Place – a curated mobile city guide that helps people find places they’ll love—from quirky bars to weird and wonderful restaurants.
  • Localoids unites global citizens and empowers them to transfer value across borders, building a community of travelers and locals who connect around interests.
  • LuluTrip – provides a travel service to Chinese clients in Europe, North America, China, and everywhere else via its website and customer service team.
  • MICEbook – an online directory and supplier management system for the Meetings, Incentives, Conferences and Events (MICE) industry.
  • Much Better Adventures – provides an easy way to book bespoke specialist holidays direct with local hosts.
  • Photospotland – a mobile web tool that makes it easy for travelers to shoot great photos in great places, while meeting fellow photographers.
  • SideStory – co-founded by executives from Virgin and Wallpaper, SideStory connects savvy travelers with creative professionals to offer imaginative cultural experiences.
  • Timelooper – a location-based mobile time travel app that takes you to the most memorable moments of the points-of-interest that you are visiting through 360° virtual reality videos.
  • Touriocity – creates several custom-made itineraries for users, planned by local people who are passionate about where they live and they want to share their inside knowledge.
  • Wooia – start-up Wooia is currently creating an app called Feedbackfor, which allows users to provide private, real-time feedback for businesses in the hospitality industry.