Travelocity has unveiled its original weekly web series titled “Let’s Roam,” hosted by Senior Editor, Courtney Scott. From hidden cultural gems and must-try food finds, to spectacular scenery and encounters with locals, “Let’s Roam” entices travelers to Go and Smell the Roses – to get out and experience the enchantment and exhilaration that travel brings by uncovering destination-focused roaming moments for travelers. Premiering every Wednesday at 11:00am ET the three-minute webisodes will be available in high-definition at www.travelocity.com/letsroamtv.
Launching today, the first two webisodes take travelers on an adventure to the big apple in “Let’s Roam New York City: Grand Central Nostalgia” and explore Travelocity’s hometown, Dallas, Texas in “Let’s Roam Dallas: Quest for the Best Taco.”
“With travel being our passion and our mission, we know there are a lot of untold stories behind every trip,” said Brad Wilson, chief marketing officer, Travelocity North America. “The ‘Let’s Roam’ web series is a celebration of Travelocity’s roaming tradition, aimed at uncovering those stories and offering unique insights for travelers along the way. Our purpose at Travelocity is to get you on your way and then roam the world beside you, and ‘Let’s Roam’ does just that.
Travelocity believes that travel makes you better, and as part of Travelocity’s Travel for Good commitment, Scott will spend one day in each destination volunteering with a local organization giving back to the communities that welcome her. In New York City, Scott volunteers at the Bideawee pet welfare organization and in Ft. Worth, Texas she joins a Habitat for Humanity project to help one local family realize the dream of home ownership. In addition to the full-length webisodes, the web series will also deliver travel tips, and expert advice in shorter vignettes. Features will include tips on everything from packing to air travel to the best ways to book a vacation package.
“The magic of travel isn’t just getting from point A to point B, it’s all of the uncharted moments that happen in between,” Scott said. “I’m a roamer by nature, and when I travel, I’m searching for the stories that bring to life the heart, soul and local flavor of a place beyond the tourist spots.”
Eagle-eyed viewers of “Let’s Roam” will also notice cameo appearances by The Travelocity Roaming Gnome. To roam with Travelocity, viewers can subscribe to the weekly HD webisodes at travelocity.com/letsroamtv or view on Travelocity’s YouTube channel. Consumers can also follow along on Twitter with @Travelocity and @CourtScott using hashtags #letsroam and #gosmelltheroses.