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Article
March 8, 2017
Bold for change: These are the women bringing a bold approach to UX
‘Be Bold For Change’ defines this year’s IWD International Women’s Day (IWD), originally called International Working Women’s Day, is celebrated on March 8 every year. It originated in the Soviet Union in 1917, where it spread to other...
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Article
November 8, 2016
Accessibility matters: The fundamentals for making products accessible for all
This article is part of Sabre’s World Usability Day celebrations, where Seda will present to colleagues to communicate the importance and this initiative. There is a clear commonality of the need for accessibility across the globe!...
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Article
October 13, 2016
Case study: Using the Sprint Method to validate business ideas with customers
There are often opportunities to make theoretical applications more real to a business using a defined set of real-world experiments. This was the case when User Experience professionals from across three Sabre business units hosted a...
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Article
May 11, 2016
The power is in the platform: Two years of innovation, growth and customer-driven products
Since the IPO in 2014, Sabre has released 31 new solutions to the travel industry. In 2015 alone, $1 billion was invested across the business with an overall revenue increase of 13%. These revenue metrics are strong,...
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Article
February 25, 2016
Good (UX) design is great (enterprise) business
User experience is more than just a hot topic — it’s a revolution that is finally putting the user at the forefront of the product planning experience. No longer are product makers siloed from the end...
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Article
November 3, 2015
Sabre invites UX pros to celebrate 10th annual World Usability Day
Usability professionals will be celebrated across the world on World Usability Day, November 12th, and Sabre is planning festivities for all who wish to celebrate at our headquarters office. The Usability Professionals’ Association established World Usability Day...
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Article
October 13, 2015
Ken Tabor asks devs how their website measures up
I’ve been working at Sabre for 4 years and I’m currently a product engineer on the TripCase team. I have years of experience developing consumer-driven products on cutting-edge technologies. I enjoy sharing my passion for using...
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Article
September 15, 2015
Why UX? Inside Big Design 2015
Co-founder and veteran speaker of Big Design explain why UX matters to designers, Sabre and the entire world of creators. Brian Sullivan, a usability manager at Sabre, saw the need to create a conference for the...
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Article
June 30, 2015
Is your hotel’s website game up to par?
Drawing potential shoppers to your website, keeping them engaged on your booking engine, and moving them towards a purchase sounds simple. But as we all know, that’s not always the case. Shoppers are usually going back...
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Article
March 9, 2015
Sabre product engineer to lead “What’s Before Mobile First?” workshop at SXSW
On the Road to SXSW Interactive South by Southwest (SXSW) is a conference and festival held annually in Austin, TX. First held in 1987, it originated as a way for local musicians to reach out to...
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Article
March 7, 2015
The top 10 things on the minds of airline executives
WHAT’S NEXT TO CHANGE IN THE GLOBAL AIR TRAVEL LANDSCAPE? Sabre Airline Solutions has released a whitepaper highlighting the business challenges faced by airlines in the area of customer experience. Brand differentiation and personalized sales and service are becoming...
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Article
August 25, 2014
The Future of Air Travel: Introducing a New Whitepaper on the Airline Customer Experience
I’m very excited to introduce a whitepaper produced by Sabre Airline Solutions and The Economist Intelligence Unit entitled, The future of air travel: Improved personalisation and profits through the integrated use of customer data. This whitepaper highlights...