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Article
January 20, 2017
2017 is the year to try digital realities
With many new technologies, a few words are sufficient to explain the change: more pixels, wireless charging, faster Internet. But digital realities (virtual, augmented, and merged reality) are inherently about immersion and sensory engagement. These visceral...
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Article
February 10, 2014
A look at how Sabre Labs and AT&T can shape a better travel experience
No matter how many flights I have under my belt, my first stop after getting through security is still my assigned gate. I want to see it. I want to make sure that it’s still there....
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Article
September 16, 2014
A Snapshot of Emerging Technology from TechCrunch Disrupt SF 2014
The TechCrunch Disrupt Conference is a three day whirlwind of the most disruptive innovations not just in Silicon Valley, but around the world as well. Within just three short days I had the opportunity to see and...
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Article
February 25, 2014
A tale of two tech cities
I recently heard someone refer to the Dallas/Fort-Worth (DFW), Texas area as the “Silicon Prairie.” At first, it struck me as funny to compare part of the Lone Star State to the likes of the tech...
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Article
November 16, 2016
Actionable: 5 technologies that will absolutely impact your business in 2017
Strategizing for the future requires an understanding of the technology trends driving the travel industry. But technology is moving so quickly, just trying to keep up with trends – much less analyze their impact on travel...
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Article
November 11, 2013
Airlines and hotels benefit from real-time social data to improve traveler experience
Social media is not only revolutionizing the way individuals connect / interact online, but more and more businesses are beginning to recognize the importance of data being collected as well. While it has almost been decade...
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Press Release
January 16, 2014
AT&T, Sabre to test and develop new mobile services for travel industry
Test will explore how advanced location and proximity-based services could personalize the travel experience SOUTHLAKE, Texas – Jan. 16, 2014 – AT&T and Sabre, a global travel technology company, today announced they will jointly explore solutions...
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Report
March 30, 2018
Emerging Technology in Travel 2018
Sabre Labs is excited to share our Emerging Technology in Travel Report. It distills our last year of research and exploration to three themes—automation, authenticity and blockchain—to help businesses make strategic decisions for 2018 and beyond. In addition to the full report, we’ve prepared separate executive summaries for airlines, hotels and agencies.
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Article
January 16, 2020
How Sabre is using AI/ML to change the technology of travel – Part 1
After the deregulation of the airline industry in 1979, Sabre has played a pivotal role in enabling all aspects of a consumer’s travel by leveraging our core competencies in operations research, computer science and advanced data...
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Article
January 16, 2020
How Sabre is using AI/ML to change the technology of travel – Part 2
At Sabre, as we evaluate new opportunities for leveraging Artificial Intelligence (AI) and Machine Learning (ML) algorithms, we realize that a fundamental challenge that needs to be addressed is how to scale this specialized knowledge across...
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Article
May 4, 2016
How wearables & smartwatches are transforming travel
Sabre Labs is excited to share our first Emerging Technology in Travel Report. It distills our last year of research and exploration to help businesses make strategic decisions for 2017 and beyond. In the report, we offer more than 40 specific takeaways for agencies, airlines, hoteliers, and travelers.
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Article
May 6, 2013
In pursuit of a glorious train wreck
Spending three times the resources to increase the quality of an outcome by 10% sounds silly. That’s because it is. Yet, it still requires chutzpah to knowingly publish less-than-perfect work in the interest of the greater good,...