• Article

    NDC

    September 19, 2022

    Video: What we’ve learned since launching NDC

    We’ve been live with NDC since March 2021 Shopping response times need to improve As we’ve completed integrations with airlines, we continue to see challenges with getting shopping responses back in an acceptable time frame. So,...

  • Article

    NDC

    September 6, 2022

    Video: Why is NDC still a hot topic?

    An initiative impacting the entire ecosystem We’ve seen NDC a lot of attention over the years, which is primarily because it’s a multi-faceted industry initiative that is impacting the entire ecosystem. At its core, NDC is...

  • Article

    NDC

    August 31, 2022

    Video: NDC roadmap highlights with Kathy Morgan

    2022 is a very exciting year for Beyond NDC! We think about progress in this area across three key dimensions. One is around airline integrations the second is around market expansion and the third is around...

  • Article

    NDC

    July 19, 2022

    Avianca opens access to NDC content

    We’re excited to share the news of our multiyear distribution agreement with the largest flag carrier in Colombia, Avianca Airlines. Avianca selected Sabre’s global distribution system (GDS) to distribute its flights and services, providing Sabre-connected travel...

  • Article

    NDC

    July 11, 2022

    Finnair plans for NDC rollout

    We are pleased to announce that Finnair (AY) and Sabre plan to make the airline’s NDC content available through the Sabre travel marketplace later this year. Finnair plans to activate global markets in phases, and we...

  • Article

    NDC

    May 19, 2022

    Booking classes and fare filing—will those evolve too?

    As you’ve probably gathered by now, IATA’s vision for a future based on an offer and order model is coming—and we’re all in.  We’ve previously outlined that this future model will bring about a streamlining of...

  • Article

    NDC

    April 27, 2022

    What’s the future of the airline PSS?

    While there has been much talk and debate since IATA published their vision of a world of Offers and Orders, the airline PSS (Passenger Service System) is a critical piece of the airline ecosystem that will...

  • Article

    Retailing & Merchandising

    April 13, 2022

    Why should airlines care about offer and order management?

    In part one of our new series, we examined how transitioning to an offer and order model would greatly enhance the traveler experience by addressing key pain points. Now, we turn our attention to airlines, exploring...

  • Article

    NDC

    March 31, 2022

    What does ‘Beyond NDC’ mean?

    In 2018, when we formalized our NDC program, we named it ‘Beyond NDC.’ But how can you go beyond NDC when we haven’t even arrived yet? Our program is about more than just checking boxes on...

  • Article

    NDC

    February 28, 2022

    What’s in store for NDC in 2022

    Going Beyond NDC in 2022: Completing the Foundation for Offer and Order-based Retailing Since its inception, we’ve viewed our NDC program as a technical means to a more personalized retailing end. We named our program “Beyond...

  • Article

    NDC

    February 16, 2022

    Unlocking innovation with NDC

    Creating a more robust marketplace for personalized travel requires innovation across the three domains of retailing, distribution and fulfillment. Part of that innovation involves leaning into a technical and operational model based on Offers and Orders....

  • Article

    NDC

    October 6, 2021

    Emirates will distribute NDC content through the Sabre Central Marketplace

    Today, October 6, 2021, Sabre announced a new distribution agreement with Emirates which reinstates access to the airline’s content in the Sabre travel marketplace. This multi-year agreement will provide Sabre-connected travel buyers and agencies with long-term...