Renewed Agreement Marks Significant Step in Sabre’s European Expansion
Copenhagen, Denmark – May 6, 2024 – Sabre Corporation (NASDAQ: SABR), a leading software and technology company that powers the global travel industry, and the Kilroy Group, a leading European hybrid multibrand Travel Agency, today announced the renewal of their multi-year agreement. This agreement underscores the strength of the two-decade-long relationship between the companies, with the Kilroy Group leveraging Sabre’s advanced technology solutions – Sabre Bargain Finder Max, Sabre Automation Hub and Sabre Direct Pay – to advance its business.
The Kilroy Group will benefit from a range of Sabre solutions to enhance the traveler experience across shopping, post-booking automation and payments.
Already in use, Sabre Bargain Finder Max (BFM) will continue to enhance its shopping capabilities by providing B2C customers with the most suitable travel options in seconds and the ability to easily compare offers.
While Sabre Direct Pay will be used to enhance Kilroy International’s payment system, providing better payment consolidation and flexibility. This strategic step is anticipated to make their financial transactions more secure and efficient.
Kilroy Group’s Director, Air + Rail, Pernille Vaupel, said, “Kilroy expects to leverage Sabre’s expertise, their commitment to deliver future proof solutions and cutting-edge technology, so we confidently can focus on our core mission: to provide unparalleled life-changing travel experiences for our customers”.
The agreement is a sign of Sabre’s ongoing dedication to the European travel marketplace, proving its role as a leader in the industry through cutting-edge technology solutions. Sabre’s support of the Kilroy Group with these sophisticated tools is an example of the company’s commitment to improving the capabilities of its partners, ensuring that they remain competitive in a constantly changing travel environment.
Constantine Hallax, Managing Director for OTAs at Sabre, said, “The renewal with the Kilroy Group is a significant step in our continued expansion across Europe. Using our technology, we are helping our partners such as Kilroy to improve their operational efficiencies and payment solutions, which is crucial for responding to the ever-changing requirements of today’s travel industry.”
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About Sabre Corporation
Sabre Corporation is a software and technology company that takes on the biggest opportunities and solves the most complex challenges in travel. The Company connects travel suppliers and buyers around the globe and across the ecosystem through innovative products and next-generation technology solutions. Sabre harnesses speed, scale and insights to build tomorrow’s technology today – empowering airlines, hoteliers, agencies and other partners to retail, distribute and fulfill travel worldwide. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com.
About the Kilroy Group
Kilroy International A/S heads a European group of companies that are leaders in travel, educational counselling and student benefits. The Group drives a number of brands in eight markets and employs more than 400 people. As the parent company, Kilroy International serves as the headquarter for the Group and is home to shared functions, managerial and service teams and staff within accounting, marketing, procurement, HR and systems, supporting all 20 branches across eight countries. Located in the city centre of Copenhagen, with modern offices and 100 talented colleagues we offer an informal vibe in an international collegial environment. The Kilroy Group believes in strong brands to create long-term benefits for our company. Considerable resources go into broadening our knowledge and building our competences to meet our customers’ evolving needs. We want our brands to have a unique image and a clear value proposition in their respective markets.