Cinnamon Hotels & Resorts selects Sabre’s SynXis platform as it eyes international growth

A leading Sri Lanka hotel group, including its flagship lifestyle complex Cinnamon Life Integrated Resort, will use Sabre Hospitality’s SynXis Central Reservations System to support its new global distribution strategy

SINGAPORE and SRI LANKA –  Oct. 2, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, today announced a new agreement with the leading hospitality brand Cinnamon Hotels & Resorts. The chain, with a portfolio of hotels and resorts in both Sri Lanka and the Maldives, will be using Sabre Hospitality’s comprehensive Central Reservations System (CRS) to drive growth and scale.

Through its cloud-based SynXis platform, Sabre Hospitality will support Cinnamon Hotels & Resorts ambitious international growth plans by driving accuracy, speed, and insight across channels; taking its distribution capabilities to the next level. The group has also added SynXis Booking Engine to its technology arsenal to capture more direct bookings.

“We are great pride in our integral role in shaping the Sri Lankan tourism industry,” said Chief Commercial Officer of Cinnamon Hotels & Resorts, Radhey Tawar. “Our new partnership with Sabre Hospitality marks a significant milestone in our journey, propelling us into the future of hospitality. Sabre’s impressive SynXis platform will enable us to uphold our commitment to enhancing the guest experience across our diverse global guest segments. This collaboration reinforces our commitment in creating seamless guest reservation journeys as we focus on global expansion.”  

With a portfolio of 15 properties in Sri Lanka and the Maldives, Cinnamon Hotels & Resorts is Sri Lanka’s largest hotel group. Located in some of the most picturesque locations in the region, including pristine beaches, lush forests, and historical sites, each property provides a bespoke and unique offering aimed to amplify and complement the guest experience as they discover and immerse themselves in the treasures of each locale. Cinnamon Life Integrated Resort, set to open during the second half of 2024, is a true city icon and urban Integrated Resort at the centre of a metropolis, encompasses two residential towers, world-class retail spaces, an entertainment complex, two hotels and an office tower.

“This is an incredibly exciting time for the hospitality industry, and we’re delighted that so many of our hotel partners share our commitment to growing the global travel marketplace,” said Frank Trampert, senior vice president, global managing director of community sales for Sabre Hospitality. “By choosing Sabre SynXis, Cinnamon Hotels will be able to streamline operations, gain a greater understanding of its guests, increase bookings and revenue streams, and expand its geographic reach. We’re confident that Sabre’s hospitality expertise and advanced technological support will enable Cinnamon Hotels to realize its tremendous growth potential.”

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About Sabre Corporation    

Sabre Corporation is a leading software and technology company that powers the global travel industry, serving a wide range of travel companies including airlines, hoteliers, travel agencies and other suppliers. The company provides retailing, distribution and fulfilment solutions that help its customers operate more efficiently, drive revenue and offer personalized traveler experiences. Through its leading travel marketplace, Sabre connects travel suppliers with buyers from around the globe. Sabre’s technology platform manages more than $260B worth of global travel spend annually. Headquartered in Southlake, Texas, USA, Sabre serves customers in more than 160 countries around the world. For more information visit www.sabre.com.    

About Cinnamon Hotels & Resorts

Cinnamon Hotels & Resorts is a diverse chain of hotels spanning Sri Lanka and the Maldives and a member of John Keells Holdings PLC, one of the largest listed conglomerates in Sri Lanka, with diverse interests in sectors ranging from Leisure, Transportation, Property, Consumer Food & Retail, Financial Services, Information Technology, Business Process Operations to Plantations. This pioneering hotel chain was launched at The World Travel Market in London on 14 November 2005. Since its launch, it has come to represent a uniquely Cinnamon experience and has steadily risen to become the leading choice for travelers in Sri Lanka. The Cinnamon brand boasts a portfolio of vibrant and modern hotels, colorful and inspiring, unswervingly hospitable and committed to satisfying our patrons’ varied and discerning needs. Cinnamon Hotels & Resorts is the pinnacle of Sri Lankan hospitality through comfort, creativity, discovery, and inspired living. Each property is designed to showcase and complement the local environment, character, culture, and traditions of the area it serves. From Jungle cabanas to city luxury, water villas in the Maldives to beach chalets in Sri Lanka, each resort is designed to take you on a memorable journey into discovery. With three City properties in Colombo, eight Resort properties around Sri Lanka and four Resorts in the Maldives, and a host of new and exciting projects on the horizon, Cinnamon Hotels & Resorts is your partner and faithful guide to ‘The Jewel of the Indian Ocean’ and its timeless and fascinating ‘Emerald Isle’.