• Article

    September 14, 2021

    The Case for Personalization

    by Carole Pailhé & Ashley Burk The airline industry has been coping with high uncertainty as a result of the pandemic, and demand will remain uneven and volatile for some time. An increasing number of airlines,...

  • Article

    June 30, 2021

    Flipping the industry trend: Southwest Airlines’ shift to indirect distribution

    Southwest Airlines has been our partner for 26 years, so we’ve seen up-close how the airline has grown and transformed over the years. Kevin Crissey, VP Investor Relations for Sabre, recently sat down for a virtual...

  • Article

    March 3, 2021

    The path toward transformation in travel

    At the end of 2020, we introduced Sabre Travel AI ™–an industry-first Artificial Intelligence (AI)-driven technology platform created as part of a 10-year strategic innovation partnership with Google. Throughout 2021, we will explore the integration of...

  • Article

    January 21, 2021

    Getting Smart Just Got Personal

    Airlines are, more than ever, focused on capturing revenue in a highly-competitive marketplace – offering ancillary “add-ons” like extra legroom seats, additional baggage allowance and trip insurance. A year into the global Covid-19 crisis, this incremental...

  • Article

    December 9, 2020

    Expert Q&A: Comparison shopping made easy with the new airline storefront

    Air shopping has become increasingly complex, with many airlines using branded fares and air extras to differentiate their products and increase traveler value. As a result, travel buyers need a solution that enables like-for-like comparison across...

  • Article

    May 5, 2020

    Supporting our customers and navigating through COVID-19

    The ongoing pandemic has caused a significant shift in the travel industry and in our everyday lives. While many of us stay home to do our part in stopping the spread of COVID-19, there are those...

  • Article

    November 11, 2019

    Success in an Integrated and Interconnected Africa

    Africa’s population has doubled over the past decade to 1.2 billion – making up 12% of the world’s population.  However, the continent contributes just 2.5% towards global air traffic.  Furthermore, just 2.6% of the continent’s GDP...

  • Article

    October 31, 2019

    Key Considerations for TMCs on the Strategic Path to NDC

    As a travel management company, how can you continue to match the speed of constant change in the industry? Corporations are looking for partners who can meet their mounting expectations for personalization and program compliance with...

  • Article

    October 31, 2019

    Leisure Agencies: Your NDC Strategy Starts with These Key Questions

    Consumers increasingly expect and demand customization and personalization in all aspects of their life. This is a key expectation to understand and consider when planning for a leisure agency NDC strategy and implementation. Recommendation engines fueled...

  • Article

    June 27, 2019

    Top 5 things we learned at STX on Day 3

    We held our last day of STX in Las Vegas and our team continued to focus on partnering with attendees to help them “beat the odds” in the travel industry throughout. Here are some of the...

  • Article

    June 25, 2019

    Top 5 things we learned at STX on Day 1

    Viva Las Vegas! STX 2019 kicked off at one of the world’s most famous destinations for gambling, but attendees didn’t need any luck to experience the best in travel technology and thought leadership. Here are some...

  • Article

    November 27, 2018

    Seamless order servicing in an NDC world

    An offer is only as good as the experience you deliver. Imagine purchasing a recommended product on Amazon, expecting to receive it in two days, only to find out the package was lost in the mail....