April 17 was a momentus day for Sabre as we listed on NASDAQ (SABR) and began our journey as a publicly-traded company. The activities that day were numerous but the news stories and social media chatter about our IPO were tremendous. Check out all the social and traditional media coverage of our big day in Storify:
June 13, 2017
Video continues to be a key part of all marketing strategies. Whether it’s making a commercial for TV or burst videos for Snapchat, there are countless video-first channels for marketers to leverage. Certainly, video doesn’t come...
December 27, 2016
“Shopping coming to Instagram” With that simple headline, commerce arrived on one of the world’s most engaging visual platforms. An official blog post marked the announcement from the Instagram team. There would now be ways for...
September 8, 2016
This is the second segment in our Millennial Mindsets series from the Sabre New Graduate Leadership Program (NGLP). To understand the needs of this group we conducted the Millennial Travel Trends 2016 survey of 400 millennial...
September 1, 2016
This is the first segment in our Millennial Mindsets series from the Sabre New Graduate Leadership Program (NGLP). To understand the needs of this group we conducted the Millennial Travel Trends 2016 survey of 400 millennial...
July 19, 2016
The trajectory of the global airline industry is like that of a plane. At times, it enjoys tailwinds that propel it through to profitability. At others, the industry struggles against hefty headwinds. This is the story...
July 7, 2016
Sabre recently surveyed 2,000 consumers in the UK to discover how personalization is viewed across industries. The goal was to identify opportunities for hotels and airlines to offer an improved personalization experience to travelers, while also...
May 6, 2014
Social media engagement is becoming more relevant for B2B companies to help impact their bottom line by building or strengthening customer and employee advocacy. Social media also increases brand awareness and helps gather customer and business...