home » industries » ground sea tour operators

Ground, Sea & Tour Operators

Capitalize on the power of Sabre’s global travel marketplace and reach almost 400,000 travel agents and millions of travelers worldwide.  Agents can shop and book your content through our point of sale, Sabre Red 360, our corporate booking tool, GetThere, or by using Sabre’s supplier APIs to power their custom booking tool. In today’s competitive travel landscape every opportunity for distinction, simplicity and advantage needs to be acted upon. With a powerful system and solutions that deliver at speed and scale, we help you maximize your reach.


With over 40,000 pick-up locations and 40 car rental brands, we’re equipped to handle every twist and turn along your ride to competitive differentiation. We allow car suppliers to deliver personalization, giving drivers exactly what they need for the road ahead. Sabre is the only GDS offering confirmed car “extras”, such as a navigation system or children’s car seat, providing the traveler cost transparency and peace of mind before they arrive to pick up their vehicle.

Travelers appreciate having the option to pay in advance if they want, or when they pick up the car. We allow suppliers to offer guaranteed prepaid rates, which saves travel agents from having to navigate between multiple websites to find all available prices. Prepaid rates appeal to cost-conscious leisure travelers – as a discount is sometimes offered – and can drive revenue and loyalty. Ensure travel agents are getting your best available rates with Car Rate Assured™. Agents can book confidently knowing they’re offering the traveler the best available rate. Suppliers who have implemented Car Rate Assured have seen up to a 10% increase in Sabre bookings year over year.


We take the detailed and sometimes complicated schedules, fares, and seat inventory data and distill it into quick, easy-to-use information for agencies around the world. To compete with airlines and provide travelers with comprehensive options, global reach and an easily integrated system are crucial. With Sabre, agents can easily shop and book multimodal itineraries, combining rail with air, car and hotels into one booking. With a consistent booking system for agents across rail vendors, and an easy-to-read trip itinerary for travelers, the experience for every stakeholder is enhanced.

With our rail storefront, agents get a complete view of rail content and customization options, so your product is displayed and sold depending on specific market needs. Plus, by providing automated refunds and exchanges, easy direct settlement and paperless ticketing, every transaction is simplified.


We enhance the technology and systems you already have in place to create comprehensive and efficient cruise distribution through our network of travel agents. As your technology partner, Sabre helps grow your revenue through an efficient and profitable distribution channel. Flexible solutions allow agencies to choose between using Sabre’s Cruise API to fuel their own booking tool or utilizing our graphical user interface, Sabre Cruise, accessible via Sabre Red 360.

Bring more to your clients by highlighting your special rates, deck plans and rich images. Our simple graphical user interface – plus the ability to compare up to three cruises at once – delivers transparency and clarity to every stakeholder, ensuring agents find the perfect cruise for each traveler.

Tour Operators

Whether you offer vacation packages, holiday homes, travel insurance or other leisure travel products, Sabre can help you connect with potential buyers through our distribution solutions Sabre Vacations Canada and Shop Holidays, which is available to agents in Germany, Austria, and Switzerland. Both offerings are graphical interfaces making it easy for travel agents to shop, book, cancel, modify and handle payments all in one place.

Sabre provides content from over 220 leisure suppliers with normalized data from different sources, enriched with maps, descriptions, images and reviews and supports cross-selling so that agents can provide personalized offers and transfer all the booking information to mid-and back-office systems. Our experienced team will support you through the process to become a new supplier.

Available Products

  • Sabre Vacations

    Sabre Vacations is a graphical, web-based vacation package shopping and booking engine. Ideal for agencies specializing in leisure travel, Sabre Vacations lets you better market, access, sell and manage vacation packages in Canada.

  • Cars

    Cars is a reservation feature that offers access to comprehensive rental car content.

  • Rail

    Rail offers competitive rail content solutions in Europe, North America and Canada. Our breadth of content extends across 50 rail company networks.