Sabre Travel AI ™ the next-generation technology created for the travel industry
Unlock more revenue opportunities with AI-driven technology that learns continuously from consumer behavior, helping travel businesses redefine their retailing and customer strategies.
Together, we make travel happen
We are a software and technology company that powers the global travel industry. With decades of revolutionary firsts, our team of experts drive innovation and ingenuity in the industry. Learn more about how we help customers operate more efficiently, drive revenue and offer personalized traveler experiences with next-generation technology solutions.
From the Insights blog
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Article
September 25, 2023
Can your agency tech stack meet the demands of modern retailing?
Agency tech stacks will need to be updated to consume new data standards and process more data in new ways. Sabre supports leisure agencies, travel management companies, and online travel agencies to achieve modern retailing success...
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Article
September 18, 2023
Embracing sustainability in travel: How the travel industry can support the UN SDGs
The United Nations Sustainable Development Goals (SDGs) provide a universal blueprint to address the most important global challenges by 2030. Travel and tourism is a diverse, interconnected industry and it touches on the majority of the...
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Article
September 13, 2023
Traveling deliberately: Sabre analysis reveals three key trends in the new corporate travel landscape
Sabre has examined how new ways of working are impacting the world of business travel. Our data reveals that companies and travelers are taking a more deliberate approach to business travel than ever before. A pivotal...
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Article
September 10, 2023
Beyond NDC supports multi-passenger offers
The reason for booking a trip usually informs how many people will be involved. Corporate travel often includes one adult, while leisure trips typically involve multiple adults, or families with young children in tow. Sabre’s NDC...
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Article
September 6, 2023
User experience design at Sabre – part 1: essential principles and fundamentals
Most people make the mistake of thinking design is what it looks like. People think it’s this veneer — that the designers are handed this box and told, “Make look good!” That’s not what we think...
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Article
September 5, 2023
Five ways technology can make flying more sustainable – now
Responsible for 2.5% of global carbon emissions, the aviation industry is under increased pressure to set a path to reach net zero. The pandemic was a survival battle for airlines, but set the scene to re-evaluate...
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Article
August 31, 2023
Rethink your agency operations to achieve modern retailing success
Modern travel retailing, enabled by offers and orders and enhanced with AI/ML solutions, presents new ways for agencies to interact with customers. It also means new processes, increasingly fragmented content, shopping-led instead of schedule-led workflows, and...
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Article
August 24, 2023
Bridging the divide: balancing business expectations with technical reality
Developing modern online travel retailing experiences is a juggling act between laying strong tech foundations, introducing new capabilities, managing technical debt, and responding to competitor offerings. But you can get thrown off balance when business expectations...
Press Releases
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September 27, 2023
Sabre launches new AI-powered retailing solution to optimize airlines’ premium cabin inventory
Upgrade IQ™ enables airlines to better manage seat upgrades and generate incremental revenue by filling unsold seats in premium cabins Sabre partnered with Hopper to incorporate its best-in-class bidding platform to provide a frictionless traveler experience...
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September 25, 2023
Sabre Hospitality to help UMusic Hotel Madrid to power growth and enhance the music-focused experience
MADRID, Spain and SOUTHLAKE, Texas, September 25, 2023 – Sabre Corporation (NASDAQ: SABR), a leading software and technology provider that powers the global travel industry, announced a new agreement with UMusic Hotel Madrid to support the launch...
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September 19, 2023
Virgin Australia expands long-term partnership with Sabre by deploying intelligent retailing solutions powered by Sabre Travel AI™
New agreement takes Virgin Australia’s modern revenue management practices to the next level by harnessing the power of Sabre’s AI-driven Retail Intelligence suite. Deal includes Sabre and Virgin Australia’s commitment to a long-term GDS distribution agreement SINGAPORE and...
Upcoming Events
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November 13, 2023
Phocuswright Conference | Florida
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October 15, 2023
Routes World 2023
